Sandra de Soto
Innovation & Digital Transformation at Accenture Interactive
< There are many MBAs but only one guarantees a job: Digital MBA >
The Digital MBA for recent graduates that boosts your resume by equipping you with the business and digital technology skills that companies demand. With a 97% employability rate 6 months after starting the program, the DMBA is the bridge between theoretical university knowledge and the real needs of companies.
Basic Data
Upcoming convocations
Madrid [September 2023]
Harvard [June 2024]
Duration
9 months, 450 hours
Language
English
Pricing and financing
Check the price of the program, scholarships and financing options available by requesting information on our website.
What is the DMBA?
< The Digital Age welcome pack >
In the Digital MBA, taught in English, you will develop for 10 months in areas such as strategy, technology, innovation, marketing or data analysis; and with an eminently practical methodology.
With real immersion in two technological tools: Python and Amazon Web Services, the DMBA is tailored to the real needs of companies. It will also help you understand key concepts for your future such as Blockchain, Metaverse or Machine Learning. The definitive resources that will open the doors to today's job market.
The DMBA learning experience
Surrounded by the best experts, with theory based on real cases and using the tools you will find in your professional future, this is how you will learn in the Digital MBA. At ISDI, we believe that you can only acquire new knowledge if you put it into practice and, therefore, the program combines theoretical classes, hands-on workshops and a digitalization project of a real company.
< The program >
Aimed at young people who have just finished university or with 1 or 2 years of experience who want to get a job in the digital field, the Digital MBA offers you the knowledge that companies demand from profiles like yours:
- New methodologies and innovation: with concepts such as Agile, Scrum, Kanban, Design Thinking or Business Model Canvas.
- Digital Business Administration Framework: vision and understanding of companies in the digital era.
- Technology as a key piece for the development of digital projects (Artificial Intelligence, IoT, Blockchain, 5G, NFTs & Metaverse).
- Digital Business Administration Execution: execution of business strategies and plans in the digital era.
All this down to a strategy with a real case through the digitalization core project.
01 · Innovation Methodologies
- New methodologies, work processes and innovation and their application both in the company today and in the projects that the student will work on throughout the program.
- Understanding and professional application of Agile, Scrum, Kanban, Design Thinking and Business Model Canvas, and their application in business.
02 · Digital Business Administration Framework
- Vision and understanding of the way companies operate in the digital era: business models. Market entry, operations and high-level finance.
- Differences with traditional business models. Customer-centric approach under an omnichannel, multi-device and global vision, understanding back-office operations (process automation) and front-office operations (focusing on user experience).
- Analysis, design and implementation of KPI's.
- Understanding of the financial and legal bases of companies in the digital era.
03 · Technology
- Understanding and application of internet architecture and disruptive technologies in business in the digital era.
- Operation, structure, trends and application and innovation strategies of IoT, Industry 4.0, Blockchain, Artificial Intelligence, Machine Learning in digital concepts, services and products.
04 · Digital Business Execution
< Digital Business Administration Execution >
- Execution of strategies and business plans in the digital era.
- Understanding of digital marketing, social media, web and app development, content management, digital advertising, search engines, mobile marketing, ecommerce and data analytics.
- Understanding of strategic frameworks such as Marketing Funnel, Customer Journey and Buyer Persona.
- Workshops on CRM tools, social media marketing, search marketing, digital advertising, app optimization, prototyping, UX and analytics.
05 - Digitization project
Apply your knowledge in a real project! Detect new business opportunities in a TOP company and work on its transformation plan with agile methodologies and collaborative tools.
- Team work
- New business lines
- Unique methodology
06 - Digital Immersion Seminar in Harvard
The Harvard Digital Immersion Seminar is a week long with leading experts and speakers from Harvard University, MIT and NYU. This seminar is accredited by the Complutense University of Madrid (UCM) with 3 ECTS credits.
In addition, you will be able to deepen the learning of two tools that are key for your employability:
DATA:
Equip yourself with the most demanded tool in data analytics roles. Applicable for Big Data, Data Science, Artificial Intelligence or Machine learning, Python is the simplest and most versatile high-level language. Learn how to automate manual tasks with simple commands that are very useful in the day to day of any company.
TECH AWS (Amazon Web Services):
AWS Academy Cloud Foundations is intended for students who seek an overall understanding of cloud computing concepts, independent of specific technical roles. It provides a detailed overview of cloud concepts, AWS core services, security, architecture, pricing, and support.
More than teachers, referents
It's not just what you learn, it's who you learn it with. Learn from the best: more than 100 active experts, industry leaders in their respective areas with whom you will discover where the digital revolution is moving.
Phil Sang G. Yim
Associate Strategy Director at frog
Christina Stathopoulos
Data Expert - Analytical Consultant at Google
Bogdan Stirbu
CEO Bit2Me Capital at Bit2Me
Aida Rodríguez
Accenture Iberia Non-Financial Risk & Sustainable
Sebastian Slelatt
General Manager Global Hawkeye (Remote Surveillance) at Prosegur Alarmas
Cristina Carranza
Account Director Spain at Twitch
Balvinder Singh Powar
Co-Founder de Unfold Work
Bella Bardswell
Co-Founder of Stellafai
Craig Crawford
IT Strategist & ex VP IT Strategy at Burberry
Marta Salas
Head of IA department en Dive.tech
Paul Iliffe
Director of Product at Ironhack
Rita Madariaga
Assoc Director at Accenture Song
Dan Ciocoiu-Muntiu
Managing Director at Accenture Song
Selva Komari
PMO & Senior Digital Project Manager at Nuvix Consulting
Mark Ralphs
Strategy & Planning Director at Saatchi & Saatchi Wellness UK
Guillermo Zamorano
Business Solutions Manager at Indicia Worldwide
Itziar Toledo
Tech Advisor at NTT Data
Sergio Graziano
Consultant at SD Worx
Juan Ayuga
SLG & Accessories Digital Merchandiser at Loewe
Do you want to know more about this master's degree?
Leave us your details and a consultant will contact you as soon as possible to understand your needs and inform you about the program.
The Digital MBA makes you employable
70% of job offers seek junior profiles specialized in digital, and these have salaries up to 13 times higher than the average for young people. Studying at ISDI is an alliance with a benchmark partner in business and technological and digital transformation that translates into unparalleled employability data.
97
of graduates
They find a job within 6 months of starting their master's degree. Yes, you read that right.
18
From our alumni
They are already managers or directors in their top companies thanks to our Career Advisors team.
200
Job Events
At ISDI, every year we generate new employability events exclusively for our students.
< Career Services Team >
ISDI's Career Services team will accompany and advise you during and after the program, with personalized attention and exclusive events designed to help you get the job you want:
- Employer Branding Day: an event for you to meet companies. They will talk to you about the areas where digital tech skills are most needed, and where they are looking for professionals like you.
- Scouting Day: Your time has come! You will present your candidacy to companies through an Elevator Pitch. What would you bring to the table if they were to hire you thanks to what you have learned during the Digital MBA?
- Speed Interviewing Day: companies and students get to know each other through a speed-dating rotation system. Will the magic happen? If there is a match, you may be offered a job.
Thanks to the Digital MBA our alumni have taken the professional leap they needed. These are some of the companies in which they work and with which we have exclusive agreements:
In addition, from ISDI we help launch and monitor startups with our incubator and accelerator to consolidate them as successful companies in verticals such as edtech, robotics or sustainability. These are some of the startups created by our students:
Our students know it: there is a before and after the Digital MBA.
Juan Merino
E-Commerce Manager at Swatch & Flik Flak.
Teresa Redondo Valenzuela
Marketing & Advocacy/Social Manager at Essie (L'Oréal Talent Program)
Juan Miguel Rovira Blanco
Digital Growth Strategy | Experience Optimization Consultant at Accenture Interactive
< DMBA, the only MBA that can open the door to your dream job >
From the moment you start one of ISDI's programs, you become part of the Digital Talent Community DTC. A meeting place for students, industry leaders and professors. Access to exclusive training, professional development and networking services. A passport to the digital ecosystem with no expiration date and at no cost.
Ready to take the step?
Now that you have it clear, find out which format is right for you. In addition, we help you finance the program in case you need it and accompany you during a personalized admission process with our team of advisors.
Campuses & schedule
Where and when
Reimagine your future, job, and network of contacts in the European city that best combines work and a passion for fun and meeting people: Madrid.
Madrid
September 2023
Weekday Format
Monday to Thursday, 19:00 p.m.- 22:00 p.m. - schedule compatible with work
< Digital MBA Admission Process >
Start your admission process and access the master's degree that will change your future.
- 1. Form: Request information
- 2. Personal advice
- 3. Delivery of documentation
- 4. Admission interview
- 5. Admissions Committee
- 6. Reservation and registration
Why ISDI?
Betting on ISDI is betting on your future. Since 2009, we accompany professionals like you beyond training, with a complete ecosystem that is built every day by the employees, teachers, students and companies that are part of our business school.
Ecosystem
ISDI is training, but also much more. We train people and companies, we build a community of students on the move, we launch and monitor Startups, and we care about social impact through our foundation and sustainable development as a key theme of all programs.
People
For us, behind every enrollment there are names and surnames. We know our students and help them build their future from the day they contact us. When they finish their master's degree, they remain part of ISDI and their employability and future remain our priority.
Change
The only thing that remains constant is change. That is why at ISDI we keep up to date with the latest trends, update our program catalog and the content of each module every year, and add new active experts to our faculty who reflect the reality of today's companies.
Eventss
It's happening
Talks, studies, open days, debates. There's always something going on at ISDI.