IA
Artificial Intelligence Executive Program
Get ready to master ‹Artificial Intelligence› and change the rules of the game
What is the AIEx?
Turn Artificial Intelligence into ‹your ally› and become the digital benchmark in the market.
This is not just another program: it is a professional transformation journey where AI stops being a threat and becomes your main competitive advantage. Here, you do not only learn to use it: you learn to think with it, lead with it, and create with it. Get ready to master the most disruptive tools in the market, such as Copilot, Runway, or Midjourney, in an environment designed so that the technical and the human enhance each other.
Unique program
The only executive program focused on generative AI applied to business, leadership, and executive productivity. Here, AI goes beyond the conceptual framework: it is used as a real driver of decision-making and impact. From day one, you will tackle practical challenges, apply cutting-edge technology, and develop the judgment needed to prioritize, make decisions, and lead AI-driven initiatives. You will learn by doing: using and managing AI with an executive mindset.
Learning by doing: classes and tools
Each session is designed for you to practice with leading tools —such as n8n, Gemini, or ChatGPT— with a clear focus: how to integrate them into processes, teams, and decisions. And the AI Challenge will be your testing ground: a cross-cutting challenge where you will put your analytical skills, leadership, and impact vision to the test to design, validate, and communicate an AI solution in a realistic business scenario.
Learn from the best
Our faculty does not just teach: they lead transformation. They come from companies such as Google, Microsoft, McKinsey, and Salesforce, where they are deploying Artificial Intelligence initiatives at scale. Here, you gain access to their real-time experience: what they are implementing, how they make decisions, what risks they manage, and what results they pursue. They will guide you from noise to judgment, and from uncertainty to direction.
You decide where and when
Upcoming editions of the ‹Artificial Intelligence training›
Upcoming editions
Online.
October 2026
(Includes 2 in-person days (Nov.))
Schedule
Tue., Thu., and Fri. 6:00–8:30 PM
Duration
- 9 weeks
LANGUAGES
- Spanish
The ideal AIEx profile
The ‹Artificial Intelligence› program is for bold professionals who know that change does not wait.
The Executive Program in AI is designed for those who want to evolve their career by incorporating technology in a strategic, ethical, and applied way. If you want to learn to make informed decisions using AI, lead automation processes, or understand how to turn data into value, this is your place. Your sector does not matter: your ambition does.
Es necesario experimentarlo para ‹ entenderlo›
El programa ha sido increíblemente valioso y completo.
Pablo Mel
Director de administración de producción
An experience that was not only academic, but also deeply human.
Lucía Millán
Data Analyst
La IA ya no es el futuro: con este programa, es parte de mi día a día en BBVA.
Rosario Ruiz
Global Senior Manager
The learning experience
A program where AI is ‹experienced›, practiced, and mastered.
Sumérgete en una experiencia única donde la inteligencia artificial y el aprendizaje van de la mano.
Live masterclass
Live sessions delivered by leading experts in the Artificial Intelligence ecosystem for executives who need judgment, vision, and immediate practical application. You will explore the latest developments, use cases, and trends with a focus on impact, enabling you to make better decisions while enriching each session through executive discussion and strategic reflection.
In-person sessions
Two days of in-person immersion to experience the program at ISDI’s Madrid campus, diving deeper into the key topics from an executive perspective. A space to exchange ideas, resolve questions, and build high-value networking with other leaders and the experts leading the sessions.
Success Stories
Real cases of companies that have taken AI into production. You will analyze decisions, adoption challenges, governance, organizational change, and results, guided by active professionals, to extract actionable insights and transfer them to your context and business priorities.
AI Challenge
A practical executive-focused exercise designed to turn learning into deliverables and decisions. You will work in teams to define a business challenge, evaluate alternatives and tools, design a solution, and prototype it with AI throughout the process. The goal is not to “get it right,” but to reduce uncertainty, iterate with judgment, and validate value before scaling.
The AI program
Each module, one step closer to ‹mastering AI›
From technical fundamentals to advanced generative AI prompts, each session is designed for you to learn by doing. You do not just take away knowledge, but experiences and capabilities ready to use in your company the next day.
- Fundamentals and origins of Artificial Intelligence
- Machine Learning and Deep Learning
- Predictive models and their business impact
- Launching AI projects
- Natural Language Processing (NLP)
- Intelligent Process Automation (IPA)
- The new revolution: Generative Artificial Intelligence
- AI as a driver to boost business innovation
- AI Skills for a new leadership style
- AI tools for strategic decision-making
- Behavioral Economics
- Integration of AI into Business Models
- Success cases of AI applied to business
- Latest advances in Artificial Intelligence regulation
- Open data and generative AI
- Fundamentals of Generative AI
- The power of prompting in strategic decision-making
- Generative AI: trends, future, and Google’s vision
- Generative AI: trends, future, and Microsoft’s vision
- A look at the future of AI
Learning how Generative AI is a business enabler
- Impact of generative AI on marketing and sales strategies
- Gen AI for improving the customer experience
- Gen AI for optimizing business processes: automation and efficiency
- Ethical considerations for a future driven by Generative AI
Mastering the best tools
- Creating prompts and using tools such as ChatGPT, Claude, N8N, OpenClaw, and Copilot.
- Generative AI ecosystem for marketing, design, and creativity
- AI to improve productivity
A practical exercise focused on management to turn learning into deliverables and decisions. You will work as a team to define a business challenge, evaluate alternatives and tools, design a solution, and prototype it with AI throughout the process. The goal is not to “get it right,” but to reduce uncertainty, iterate with judgment, and validate value before scaling.
AI Program Faculty
Learn ‹Artificial Intelligence› from the best
In each session, you will experience direct learning from active professionals, true leaders in Artificial Intelligence. Get ready to transform your knowledge and be part of tomorrow’s digital revolution.
Nacho de Pinedo
Co-Founder & Group CEO
Fernando Asenjo
Co-Leader en soluciones de IA Generativa
Ruth Falquina
Co-Founder & CEO
Javier Romero
Responsable Corporativo de Innovación y Tecnología
Pablo Carlier
Head of Data Analytics & AI Iberia
Oswaldo Gómez
Lead Technical Architect
Jose Cantera
Partner
Technological tools
Practice and learn using the latest versions of the most important <tools> in Artificial Intelligence
This programme is hands-on. Each week, you will experiment with cutting-edge tools, adapted to real business cases. What you learn in class, you apply outside it. And that sets you apart.
ChatGPT4: Advanced text generation for a wide range of applications, from chatbots to writing assistance and content generation.
Google AI: Comprehensive platform for developing, deploying, and managing artificial intelligence and machine learning solutions across a wide range of projects.
Salesforce Einstein: Artificial intelligence tool integrated into Salesforce for predictive analytics, process automation and experience personalisation.
DALL·E: Image generation from text descriptions, offering new creative possibilities and applications in design and visual communication.
Tome: Artificial intelligence platform for real-time data analysis and decision-making in dynamic business environments.
Synthesia: Creation of personalised videos using voice synthesis and artificial intelligence technology, ideal for marketing and training.
Copilot: AI-powered coding assistant that helps developers write code more efficiently and effectively.
Runway: Creative platform that uses artificial intelligence to explore and experiment with new ideas in design and digital art.
Midjourney: AI tool for optimising business processes and improving operational efficiency across different industries.
Sora: Machine learning platform that provides personalised solutions for corporate training and professional development.
Vertex AI: Google Cloud platform for efficiently building, deploying and managing machine learning models at scale.
Gemini: Artificial intelligence tool for identifying and managing financial risks in real time, helping to make informed decisions.
Awards and Seminars
In other words, the training that experts recommend
QS Star
The QS Stars system has awarded ISDI its highest score in Teaching, Employability and Online Learning.
RCC-Harvard
The collaboration between ISDI and the Real Colegio Complutense allows students to access an optional seminar at Harvard University, focused on digital transformation.
Career opportunities of the AI programme
Turn your ‹Artificial Intelligence learning› into real opportunities
Opportunities do not just come along; they are built. This programme not only prepares you for new positions within your company or beyond it, but also gives you the confidence and knowledge to create your own professional roadmap in a world increasingly driven by AI.
Design and execute AI strategies aligned with business objectives. Their role is to identify areas where AI can generate value, define technology roadmaps, coordinate multidisciplinary teams, and oversee implementation to ensure it delivers tangible benefits: increased efficiency, new revenue streams, or improvements to key business processes.
Specialist in process automation using AI. Analyses operational flows, detects bottlenecks and uses machine learning models to design automated solutions that increase productivity, reduce errors and free up resources. Their work accelerates digital transformation focused on real operational results.
Integrates generative AI (such as text, image and audio models) into strategic functions: marketing, creativity and customer experience. Develops systems that automate content generation, personalise messages at scale or create assets dynamically, strengthening creativity, efficiency and relevance across different channels.
Ensures an ethical and responsible approach to AI adoption. Designs governance frameworks, assesses biases and risks in algorithms, establishes privacy and transparency policies, and conducts impact audits. Their mission is to ensure that AI systems are reliable, auditable and respectful of human values.
Leads the integration of AI solutions in sectors such as healthcare, automotive, finance or the public sector. Identifies relevant use cases, coordinates technical deployment and integrates AI into existing workflows. Ensures that intelligent systems work in production and comply with regulatory standards and the specific needs of each sector.
Employability of the AIEx
Where ‹AI training› and your professional future meet
We provide you with employability services that will boost your professional career. Turn your career into a path full of achievements with our support.
Exclusive opportunities for you
On our Job Board, you will have access to the latest job opportunities in the world of artificial intelligence. Thanks to our network of strategic partners, we connect you directly with companies looking for someone like you: talent with vision, capable of working magic with data. This portal is more than just a list of vacancies; it is your gateway to the digital universe.
Connect, grow and share
Join exclusive activities that will allow you to expand your professional network and connect with other talents in the ISDI ecosystem. Here, you not only share experiences, but also build relationships that will take you to new heights. It is your opportunity to surround yourself with the best and keep learning from every interaction!
Some facts about the Executive Programme in AI
The data that supports ‹ISDI› for studying Artificial Intelligence
Designed to empower you with the essential knowledge, skills and competencies, this programme will prepare you to understand, develop and apply AI-based solutions effectively in your professional environment.
Our partners
Some of the companies where our students ‹work› after AI training.
Admission to the AIEx
Access the programme that will change your future.
Any questions?
Do you still have any questions about the ‹Artificial Intelligence› programme?
If you need more information, please do not hesitate to contact us through any of our channels and we will reply as soon as possible.
Why is it important to specialise in Artificial Intelligence?
Specialising in generative Artificial Intelligence is important because of its impact on different areas and sectors such as art, advertising and entertainment. It also drives advances in medicine, scientific research and the solving of complex problems. Specialisation in this area is essential to harness its transformative potential in society and business.
What are the requirements to study ISDI's Executive Programme in Artificial Intelligence?
No specific prior knowledge is required to study the Artificial Intelligence programme.
Why specialise in Artificial Intelligence at ISDI?
Specialising in Artificial Intelligence at ISDI offers comprehensive training focused on solutions based on generative AI, with real practical cases, the promotion of collaborative work across different industries and advanced techniques, including ethical aspects such as data privacy and the mitigation of algorithmic bias. The specialisation prepares students to apply effective solutions in professional environments.