< There are many MBAs but only one guarantees a job: Digital MBA >
The Digital MBA boosts your resume by equipping you with business and digital technology skills demanded by companies such as Martech, Data Analysis or CRM. With a 97% employability rate, the DMBA is the bridge between theoretical university knowledge and the real needs of companies.
Basic Data
Upcoming convocations
Madrid [September 2022]
Barcelona-EADA [September 2022]
Duration
10 months, 450 hours
Languages
English
Financing and Scholarships
Consult your Admissions Manager for scholarships and funding
What is the DMBA?
< The Digital Age welcome pack >
In the Digital MBA, taught in English, you will develop for 10 months in areas such as strategy, technology, innovation, marketing or data analysis; and with an eminently practical methodology you will launch your own eCommerce and transform a real company.
With official certifications in Microsoft, Salesforce and Amazon, the DMBA fits the needs of real companies. It will also help you understand key concepts for your future such as Blockchain, Metaverse, Sustainability or Machine Learning. The resources that will open the doors to today's job market.
The DMBA learning experience
Surrounded by the best experts, with theory based on real cases and using the tools you will find in your professional future, this is how you will learn in the Digital MBA. At ISDI, we believe that you can only acquire new knowledge if you put it into practice and, therefore, the program combines theoretical classes, hands-on workshops, a digitalization project of a real company and the creation of your own digital company: the eCommerce Challenge.
< The program >
Aimed at young people who have just finished university or with 1 or 2 years of experience who want to get a job in the digital field, the Digital MBA offers you the knowledge that companies demand from profiles like yours:
- New methodologies and innovation: with concepts such as Agile, Scrum, Kanban, Design Thinking or Business Model Canvas.
- Digital Business Administration Framework: vision and understanding of companies in the digital era.
- Technology as a key piece for the development of digital projects (Artificial Intelligence, IoT, Blockchain, 5G, NFTs & Metaverse).
- Digital Business Administration Execution: execution of business strategies and plans in the digital era.
- Leadership in innovation and organizational transformation, including Sustainability as a key pillar for the future of organizations and entrepreneurship.
All this down to a strategy with a real case through the digitalization core project, with specializations in Martech, Technology or Data, the launch of your own eCommerce to the market and certifications in key technologies.
01 · Agile
< Agile Methodologies & Innovation >
- New methodologies, work processes and innovation and their application both in the company today and in the projects that the student will work on throughout the program.
- Understanding and professional application of Agile, Scrum, Kanban, Design Thinking and Business Model Canvas, and their application in business.
02 · Framework
< Digital Business Administration Framework >
- Vision and understanding of the way companies operate in the digital era: business models. Market entry, operations and high-level finance.
- Differences with traditional business models. Customer-centric approach under an omnichannel, multi-device and global vision, understanding back-office operations (process automation) and front-office operations (focusing on user experience).
- Analysis, design and implementation of KPI's.
- Understanding of the financial and legal bases of companies in the digital era.
03 · Technology
< Digital Technology Execution >
- Understanding and application of internet architecture and disruptive technologies in business in the digital era.
- Operation, structure, trends and application and innovation strategies of IoT, Industry 4.0, Blockchain, Artificial Intelligence, Machine Learning in digital concepts, services and products.
04 · Business
< Digital Business Administration Execution >
- Execution of strategies and business plans in the digital era.
- Understanding of digital marketing, social media, web and app development, content management, digital advertising, search engines, mobile marketing, ecommerce and data analytics.
- Understanding of strategic frameworks such as Marketing Funnel, Customer Journey and Buyer Persona.
- Workshops on CRM tools, social media marketing, search marketing, digital advertising, app optimization, prototyping, UX and analytics.
05 · Leadership
< Leadership in the Digital Era >
- You will understand what leadership is in the modern business world and the qualities, characteristics and skills needed to become a leader.
06 - Digitization project
Apply your knowledge in a real project! Detect new business opportunities in a TOP company and work on its transformation plan with agile methodologies and collaborative tools.
- Team work
- New business lines
- Unique methodology
07 · Ecommerce Challenge
We challenge you to launch an ecommerce business from start to finish: product selection, marketing strategy development, store design and customer management. You are not alone: you will work in a team and you will have €1,000 to attract the first customers.
In addition, you will be able to get certified in key technologies for your employability:
Microsoft Power Platform:
Improve your business productivity. Discover all the capabilities of PL-900 Microsoft Power Platform, start automating basic business processes or create chatbots using Power Virtual Agents.
Salesforce Marketing Cloud Email Specialist:
The digital economy requires new marketing. Companies have relied on Salesforce to manage their customers and market efficiently in the new economy. At the DMBA, get certified in the world's number one CRM.
AWS Certified Cloud Practitioner:
The leading global platform. The Cloud Practitioner Certification is the first step to becoming an AWS Cloud specialist. And that always brings rewards in the form of work and salary.
Barcelona- EADA
< Leadership program >
If you want to study at ISDI at the Barcelona campus you will be able to benefit from the perfect combination of two leading global schools: ISDI and EADA.
In addition, periods at the Collbató campus of EADA, a benchmark institution, acquire knowledge in management and obtain a double degree: Digital MBA ISDI + Leadership Program EADA.
More than teachers, referents
It's not just what you learn, it's who you learn it with. Learn from the best: more than 100 active experts, industry leaders in their respective areas with whom you will discover where the digital revolution is moving.
Rebeca Navarro
Head of Selection, Talent, Diversity & Learning at Vodafone Spain
David Hurtado
Customer Success Innovation Lead at Microsoft
Balvinder Singh Powar
CCO and MD/Partner BOOSTER. Partner AERDRON & SKYWAY
Craig Crawford
IT Strategist & ex VP IT Strategy at Burberry
José Luis Pulpón
Country Sales Director en Google
Christina Stathopoulos
Data Expert - Analytical Consultant at Google
Aida Rodríguez
Accenture Iberia Non-Financial Risk & Sustainable
< Want to know more about DMBA? >
Schedule a call
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The Digital MBA makes you employable
70% of job offers seek junior profiles specialized in digital, and these have salaries up to 13 times higher than the average for young people. Studying at ISDI is an alliance with a benchmark partner in business and technological and digital transformation that translates into unparalleled employability data.
97
of graduates
They find a job within 6 months of starting their master's degree. Yes, you read that right.
18
From our alumni
They are already managers or directors in their top companies thanks to our Career Advisors team.
200
Job Events
At ISDI, every year we generate new employability events exclusively for our students.
< Career Services Team >
ISDI's Career Services team will accompany and advise you during and after the program, with personalized attention and exclusive events designed to help you get the job you want:
- Employer Branding Day: an event for you to meet companies. They will talk to you about the areas where digital tech skills are most needed, and where they are looking for professionals like you.
- Scouting Day: Your time has come! You will present your candidacy to companies through an Elevator Pitch. What would you bring to the table if they were to hire you thanks to what you have learned during the Digital MBA?
- Speed Interviewing Day: companies and students get to know each other through a speed-dating rotation system. Will the magic happen? If there is a match, you may be offered a job.
Thanks to the Digital MBA our alumni have taken the professional leap they needed. These are some of the companies in which they work and with which we have exclusive agreements:
In addition, from ISDI we help launch and monitor startups with our incubator and accelerator to consolidate them as successful companies in verticals such as edtech, robotics or sustainability. These are some of the startups created by our students:
Our students know it: there is a before and after the Digital MBA.
< DMBA, the only MBA that can open the door to your dream job >
From the moment you start one of ISDI's programs, you become part of the Digital Talent Community DTC. A meeting place for students, industry leaders and professors. Access to exclusive training, professional development and networking services. A passport to the digital ecosystem with no expiration date and at no cost.
Ready to take the step?
Now that you have it clear, find out which format is right for you. In addition, we help you finance the program in case you need it and accompany you during a personalized admission process with our team of advisors.
Campuses & schedule
Where and when
Reimagine your future, job, and network of contacts in the European city that best combines work and a passion for fun and meeting people: Madrid.
Madrid
September 2022
Weekday Format
Monday to Thursday, 6.45 p.m.- 9.45 p.m
Barcelona
February 2022
Weekday Format
Monday to Thursday, 6.45 p.m.- 9.45 p.m.
< We can help you finance it >
Studying at ISDI involves an investment in a series of resources, both in terms of time and money. Therefore, for those students who have passed the admission process, we offer various financial aid and financing possibilities to help them advance in their professional career.
< Digital MBA Admission Process >
Start your admission process and access the master's degree that will change your future.
- 1. Form: Request information
- 2. Personal advice
- 3. Delivery of documentation
- 4. Admission interview
- 5. Admissions Committee
- 6. Reservation and registration
Why ISDI?
Betting on ISDI is betting on your future. Since 2009, we accompany professionals like you beyond training, with a complete ecosystem that is built every day by the employees, teachers, students and companies that are part of our business school.
Events
It's happening
Talks, studies, open days, debates. There's always something going on at ISDI.