{"id":14595,"date":"2020-10-30T00:00:00","date_gmt":"2020-10-30T00:00:00","guid":{"rendered":"https:\/\/www.isdi.education\/es\/shopify-se-expande-en-el-sector-educativo\/"},"modified":"2024-04-23T06:39:12","modified_gmt":"2024-04-23T06:39:12","slug":"shopify-se-expande-en-el-sector-educativo","status":"publish","type":"post","link":"https:\/\/www.isdi.education\/es\/blog\/shopify-se-expande-en-el-sector-educativo","title":{"rendered":"Shopify otorga a ISDI el sello de \u00abEducation Partner\u00bb"},"content":{"rendered":"<div id=\"07M-wysiwyg-1\" class=\"07M-wysiwyg anchor--link \" data-anchor-content>\n<section class=\"wysiwyg mb-xl\">\n<div class=\"wrapper wrapper--small\">\n<p class=\"t-small mb-xs\">\n<div class=\"wysiwyg__content\">\n<div>Viernes, 30 Octubre, 2020<\/p>\n<p><strong>Madrid, 30 de octubre de 2020.-\u00a0<\/strong><strong>ISDI<\/strong>\u00a0acaba de recibir el sello de \u201cEducation Partner\u201d de manos de\u00a0<strong>Shopify<\/strong>, una de las plataformas l\u00edderes de comercio electr\u00f3nico a nivel mundial. Se trata de un certificado de gran prestigio en el sector del comercio electr\u00f3nico, que garantiza la calidad y la capacidad de los cursos que se ofrecen desde\u00a0ISDI\u00a0para transformar a sus alumnos en expertos en ecommerce, ayud\u00e1ndoles a dar el salto al mundo digital y facilitandoles todas las herramientas necesarias para hacer crecer sus negocios.\u00a0<\/p>\n<p>Los\u00a0\u201cShopify Education Partners\u201d\u00a0son aquellas personas u organizaciones que crean cursos que pueden ayudar a lanzar y a hacer crecer los negocios. Los cursos abarcan una amplia gama de\u00a0best-practices\u00a0y contenidos que incluyen desde c\u00f3mo destacar productos para promocionarlos, hasta dise\u00f1ar tu propia tienda online y encontrar clientes.<\/p>\n<p>ISDI, pionera escuela nativa de negocio digital, lanz\u00f3 en mayo un nuevo programa, Ecommerce Activation Program (ECOM), dirigido a emprendedores que quisieran poner en marcha su propia tienda online y empezar a facturar en tan solo 10 semanas. Un curso especializado basado en la experiencia recogida gracias al taller pr\u00e1ctico dise\u00f1ado para los alumnos del MIB, el m\u00e1ster estrella de la escuela. Se trata del primer programa de comercio electr\u00f3nico que incluye la experiencia 360\u00ba del lanzamiento de una tienda: con inversi\u00f3n y dinero de verdad, productos, ventas, entregas y clientes reales.<\/p>\n<p>\u201cLas industrias golpeadas por la Covid-19 est\u00e1n buscando presencia y alternativas en internet como forma de sobrevivir y hacer crecer sus negocios, lo que ha abierto oportunidades para muchos comerciantes en medio de un contexto complejo. El rol de las instituciones educativas como ISDI se torna fundamental para generar m\u00e1s oportunidades de formaci\u00f3n, ampliar el conocimiento y acompa\u00f1ar el crecimiento de la industria, y lo dejamos reflejado en este sello, que esperamos abra la puerta a muchos otros\u201d expres\u00f3 Kintxo Cort\u00e9s, responsable de Desarrollo de Mercado de\u00a0Shopify\u00a0en Espa\u00f1a.<\/p>\n<p>\u201cEl mundo al que nos reincorporemos tras esta crisis va a ser muy distinto, pero, sobre todo, va a ser digital. Esto ya no tiene marcha atr\u00e1s, las inercias que estaban frenando la digitalizaci\u00f3n de la econom\u00eda y la sociedad han desaparecido y un claro ejemplo es el importante auge del ecommerce durante estos \u00faltimos meses. Nuestro\u00a0<strong>Ecommerce Activation Program (ECOM)<\/strong>\u00a0es una respuesta a la necesidad que cualquier tienda f\u00edsica, fabricante o productor tiene para conectar con un mercado que ha aprendido a resolver sus necesidades a trav\u00e9s de internet, por eso el certificado de un gran player como Shopify es el mejor reconocimiento a la calidad de nuestro programa\u201d se\u00f1ala Nacho de Pinedo, CEO de\u00a0ISDI.<\/p>\n<p>La misi\u00f3n de\u00a0Shopify\u00a0es hacer el comercio m\u00e1s simple, colaborando en que la gente pueda empezar de forma f\u00e1cil, \u00e1gil y sencilla sus negocios online, su puesta en marcha y funcionamiento, ocupando la figura de ser \u201cla marca detr\u00e1s de la marca\u201d, visi\u00f3n que comparte con la destacada instituci\u00f3n educativa.<\/p>\n<p>En mercados como Espa\u00f1a o Italia, donde la penetraci\u00f3n del comercio electr\u00f3nico ha sido generalmente menor que en otros pa\u00edses, se est\u00e1 gestando un r\u00e1pido crecimiento hacia este tipo de ventas. Seg\u00fan datos de un reciente estudio de IAB y Elogia, el eCommerce en Espa\u00f1a est\u00e1 creciendo m\u00e1s del 20% en lo que va del 2020, en una econom\u00eda que est\u00e1 basada en Pymes que representan el 99,8% del tejido empresarial espa\u00f1ol, seg\u00fan datos delMinisterio de Trabajo, Migraciones y Seguridad Social, de las cuales el 40% son micropymes con 1 a 9 empleados. Bajo este escenario, desde la apertura de una pizzer\u00eda en Madrid a una tienda de zapatos en Teruel, todos tienen la oportunidad de expandir su capacidad de vender dentro del universo online.<\/p>\n<p>Durante el primer semestre de 2020, el GMV (o Volumen de Ventas) de\u00a0Shopify\u00a0creci\u00f3 un 105% en comparaci\u00f3n con el a\u00f1o anterior en Espa\u00f1a. Y tambi\u00e9n se produjo un crecimiento en el n\u00famero de nuevas tiendas del 152% con respecto al a\u00f1o anterior y del 102% durante el primer trimestre del 2020.<\/p>\n<\/div><\/div>\n<\/p><\/div>\n<\/section><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Se trata de la primera instituci\u00f3n educativa espa\u00f1ola en obtener esta certificaci\u00f3n<\/p>\n","protected":false},"author":23,"featured_media":14594,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[39],"tags":[],"class_list":["post-14595","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ecommerce"],"acf":{"photo_gallery":{"galeria":[[]]}},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Shopify otorga a ISDI el sello de &quot;Education Partner&quot;<\/title>\n<meta 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