{"id":50915,"date":"2026-07-15T15:50:10","date_gmt":"2026-07-15T13:50:10","guid":{"rendered":"https:\/\/www.isdi.education\/es\/evento\/del-problema-de-negocio-al-producto-de-ia"},"modified":"2026-07-16T16:41:04","modified_gmt":"2026-07-16T14:41:04","slug":"del-problema-de-negocio-al-producto-de-ia","status":"publish","type":"eventos","link":"https:\/\/www.isdi.education\/es\/evento\/del-problema-de-negocio-al-producto-de-ia","title":{"rendered":"Del problema de negocio al producto de IA"},"content":{"rendered":"","protected":false},"featured_media":50928,"template":"","lugar":[34],"sede":[],"tipo-de-evento":[],"class_list":["post-50915","eventos","type-eventos","status-publish","has-post-thumbnail","hentry"],"acf":{"texto_introduccion":"Descubre qu\u00e9 es hoy un producto de IA, c\u00f3mo se construye y qu\u00e9 separa una demo de una soluci\u00f3n con impacto.","subtitulo":"Una sesi\u00f3n para entender d\u00f3nde est\u00e1 el verdadero valor de la IA y aprender a identificar oportunidades de aplicaci\u00f3n en tu trabajo.","campaign_id":"701Qx00000j9iBHIAY","idioma":"Espa\u00f1ol","fecha_del_evento":"20260729","hora_del_evento":"13:00:00","ubicacion_del_evento":"ISDI Online","como_ver_el_evento":"Online","url_del_evento":"https:\/\/comconnect.isdi.education\/public\/premieres\/019f6600-fe2c-7039-a169-a51b224c1bae\/sign-up","tipo_de_evento":"Conferencia","descripcion__intro":"

Construir un producto con tecnolog\u00eda era, hasta hace muy poco, una conversaci\u00f3n que empezaba por la ingenier\u00eda. Los modelos fundacionales han invertido esa secuencia. Hoy, una persona con criterio de negocio puede llevar una idea de IA del boceto a un producto funcional, sin depender de un equipo t\u00e9cnico intermedio.<\/p>

En esta sesi\u00f3n, Miguel Taboada, Director del programa AI Products, recorre c\u00f3mo se pasa de un problema de negocio real a un producto de IA que funciona. Una sesi\u00f3n aplicada y participativa con ejemplos reales y preguntas para pensar, dise\u00f1ada para ayudarte a ver qu\u00e9 podr\u00edas construir t\u00fa.<\/p>

\u00bfQu\u00e9 construir\u00edas ma\u00f1ana mismo si pudieras?<\/p>

4 razones para asistir:<\/p>

  1. Descubre qu\u00e9 es un producto de IA, y d\u00f3nde y cu\u00e1ndo aplica. Ejemplos concretos y variados de lo que hoy se puede construir, m\u00e1s all\u00e1 del chatbot de siempre.<\/strong><\/li>
  2. Aprende a detectar oportunidades. Qu\u00e9 problemas o necesidades son, y cu\u00e1les no una buena oportunidad de producto de IA.<\/strong><\/li>
  3. Explora c\u00f3mo se construyen. C\u00f3mo se pasa de una idea a un producto de IA que funciona.<\/strong><\/li>
  4. Conoce el programa de primera mano. En qu\u00e9 consiste el AI Products Expert Program, y resuelve todas tus preguntas en vivo.<\/strong><\/li><\/ol>","razon_1":"Entender\u00e1s qu\u00e9 es (y qu\u00e9 no es) un producto de IA real, m\u00e1s all\u00e1 del chatbot gen\u00e9rico.","razon_2":"Descubrir\u00e1s ejemplos reales e inspiradores de productos de IA que ya se est\u00e1n construyendo.","razon_3":"Aprender\u00e1s c\u00f3mo transformar una idea de negocio en un producto funcional con herramientas de IA y c\u00f3digo asistido.","razon_4":"Conocer\u00e1s el ciclo completo para crear productos de IA: identificar, dise\u00f1ar, construir, lanzar y mejorar.","razon_5":"Te llevar\u00e1s una hoja de ruta clara para dar tus primeros pasos y empezar a construir con IA desde esta misma semana.","agenda":"

    13:00 \u2013 13:05 h | Bienvenida<\/strong>
    Presentaci\u00f3n del Ecosistema ISDI.<\/p>

    13:05 \u2013 13:30 h | Webinar: \"Del problema de negocio al producto de IA\"<\/strong>
    Con Miguel Taboada Lorenzo<\/i><\/p>

    • \u00bfQu\u00e9 construir\u00edas ma\u00f1ana con IA para tu trabajo?<\/li>
    • Qu\u00e9 es (y qu\u00e9 no es) un producto de IA.<\/li>
    • C\u00f3mo pasar de una idea a un producto funcional.<\/li>
    • Descubre el AI Products Expert Program de ISDI.<\/li><\/ul>

      13:30 h- sin l\u00edmite de tiempo | Q&A y cierre<\/strong><\/p>","fecha_y_hora":"Mi\u00e9rcoles, 29 De Julio De 2026 de 13:00 a 14:00","fecha_inicio_y_fin":"29 jul. 2026","horario_del_evento":"13:00 - 14:00","duracion":"1h","ciudad":"","direccion_del_evento":"Calle Viriato 20","evento_google_calendar":"https:\/\/calendar.google.com\/calendar\/render?action=TEMPLATE&text=Del+problema+de+negocio+al+producto+de+IA&details=Descubre+qu%C3%A9+es+hoy+un+producto+de+IA%2C+c%C3%B3mo+se+construye+y+qu%C3%A9+separa+una+demo+de+una+soluci%C3%B3n+con+impacto.&location=&dates=20260729T130000\/20260729T140000","mapa_del_evento":null,"coste":"Gratuito con reserva","telefono_del_evento":"900 814 144","email_del_evento":"marketingsf@isdi.education","contenido_del_evento":"Lorem ipsum","imagen_biografia_o_invitado_destacado":null,"texto_biografias_o_invitado_destacado":"","texto_biografias_o_invitado_destacado_copiar":"","ponente_1":"","ponente_1_cargo":"","ponente_2":"","ponente_2_cargo":"","ponente_3":"","ponente_3_cargo":"","ponente_4":"","ponente_4_cargo":"","ponente_5":"","ponente_5_cargo":"","ponente_6":"","ponente_6_cargo":"","logo_1":null,"logo_2":null,"logo_3":null,"logo_4":null,"logo_5":null,"sede1":"","sede2":"","sede3":"","plantilla_evento":"39376","organizador":"","organizador_logo":null,"ponentes":[50911,46703]},"yoast_head":"\nDel problema de negocio al producto de IA - ISDI Espa\u00f1a<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.isdi.education\/es\/evento\/del-problema-de-negocio-al-producto-de-ia\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Del problema de negocio al producto de IA - ISDI Espa\u00f1a\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.isdi.education\/es\/evento\/del-problema-de-negocio-al-producto-de-ia\" \/>\n<meta property=\"og:site_name\" content=\"ISDI Espa\u00f1a\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/isdi.education\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-16T14:41:04+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.isdi.education\/es\/wp-content\/uploads\/2026\/07\/WdomItnYydxn5ccTS7WIBXusMtuuKUXXQXYphsjBowtDGVKm2h_o.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2000\" \/>\n\t<meta property=\"og:image:height\" content=\"1125\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.isdi.education\\\/es\\\/evento\\\/del-problema-de-negocio-al-producto-de-ia\",\"url\":\"https:\\\/\\\/www.isdi.education\\\/es\\\/evento\\\/del-problema-de-negocio-al-producto-de-ia\",\"name\":\"Del problema de negocio al producto de IA - ISDI Espa\u00f1a\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.isdi.education\\\/es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.isdi.education\\\/es\\\/evento\\\/del-problema-de-negocio-al-producto-de-ia#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.isdi.education\\\/es\\\/evento\\\/del-problema-de-negocio-al-producto-de-ia#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.isdi.education\\\/es\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/T649809gPrfnKIrYAqGCDX6UsS8pcEIq6r6ddlQWffv4QgobSI_o.jpg\",\"datePublished\":\"2026-07-15T13:50:10+00:00\",\"dateModified\":\"2026-07-16T14:41:04+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.isdi.education\\\/es\\\/evento\\\/del-problema-de-negocio-al-producto-de-ia#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.isdi.education\\\/es\\\/evento\\\/del-problema-de-negocio-al-producto-de-ia\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.isdi.education\\\/es\\\/evento\\\/del-problema-de-negocio-al-producto-de-ia#primaryimage\",\"url\":\"https:\\\/\\\/www.isdi.education\\\/es\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/T649809gPrfnKIrYAqGCDX6UsS8pcEIq6r6ddlQWffv4QgobSI_o.jpg\",\"contentUrl\":\"https:\\\/\\\/www.isdi.education\\\/es\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/T649809gPrfnKIrYAqGCDX6UsS8pcEIq6r6ddlQWffv4QgobSI_o.jpg\",\"width\":2000,\"height\":1121},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.isdi.education\\\/es\\\/evento\\\/del-problema-de-negocio-al-producto-de-ia#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Inicio\",\"item\":\"https:\\\/\\\/www.isdi.education\\\/es\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Del problema de negocio al producto de IA\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.isdi.education\\\/es\\\/#website\",\"url\":\"https:\\\/\\\/www.isdi.education\\\/es\\\/\",\"name\":\"ISDI Espa\u00f1a | La Escuela de Negocios de la Era Digital\",\"description\":\"Descubre la formaci\u00f3n que te abrir\u00e1 las puertas a la era digital. Entra a formar parte de la primera escuela de negocios y direcci\u00f3n nativa digital.\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.isdi.education\\\/es\\\/#organization\"},\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.isdi.education\\\/es\\\/#organization\",\"name\":\"ISDI Espa\u00f1a | La Escuela de Negocios de la Era Digital\",\"url\":\"https:\\\/\\\/www.isdi.education\\\/es\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.isdi.education\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.isdi.education\\\/es\\\/wp-content\\\/uploads\\\/2024\\\/02\\\/cropped-Favicon.png\",\"contentUrl\":\"https:\\\/\\\/www.isdi.education\\\/es\\\/wp-content\\\/uploads\\\/2024\\\/02\\\/cropped-Favicon.png\",\"width\":512,\"height\":512,\"caption\":\"ISDI Espa\u00f1a | La Escuela de Negocios de la Era Digital\"},\"image\":{\"@id\":\"https:\\\/\\\/www.isdi.education\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/isdi.education\",\"https:\\\/\\\/www.linkedin.com\\\/school\\\/isdi\\\/?originalSubdomain=es\",\"https:\\\/\\\/www.instagram.com\\\/isdi_edu\\\/?hl=es\",\"https:\\\/\\\/www.tiktok.com\\\/@isdi_edu\",\"https:\\\/\\\/www.youtube.com\\\/user\\\/ISDItv\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Del problema de negocio al producto de IA - ISDI Espa\u00f1a","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.isdi.education\/es\/evento\/del-problema-de-negocio-al-producto-de-ia","og_locale":"es_ES","og_type":"article","og_title":"Del problema de negocio al producto de IA - ISDI Espa\u00f1a","og_url":"https:\/\/www.isdi.education\/es\/evento\/del-problema-de-negocio-al-producto-de-ia","og_site_name":"ISDI Espa\u00f1a","article_publisher":"https:\/\/www.facebook.com\/isdi.education","article_modified_time":"2026-07-16T14:41:04+00:00","og_image":[{"width":2000,"height":1125,"url":"https:\/\/www.isdi.education\/es\/wp-content\/uploads\/2026\/07\/WdomItnYydxn5ccTS7WIBXusMtuuKUXXQXYphsjBowtDGVKm2h_o.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.isdi.education\/es\/evento\/del-problema-de-negocio-al-producto-de-ia","url":"https:\/\/www.isdi.education\/es\/evento\/del-problema-de-negocio-al-producto-de-ia","name":"Del problema de negocio al producto de IA - ISDI Espa\u00f1a","isPartOf":{"@id":"https:\/\/www.isdi.education\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.isdi.education\/es\/evento\/del-problema-de-negocio-al-producto-de-ia#primaryimage"},"image":{"@id":"https:\/\/www.isdi.education\/es\/evento\/del-problema-de-negocio-al-producto-de-ia#primaryimage"},"thumbnailUrl":"https:\/\/www.isdi.education\/es\/wp-content\/uploads\/2026\/07\/T649809gPrfnKIrYAqGCDX6UsS8pcEIq6r6ddlQWffv4QgobSI_o.jpg","datePublished":"2026-07-15T13:50:10+00:00","dateModified":"2026-07-16T14:41:04+00:00","breadcrumb":{"@id":"https:\/\/www.isdi.education\/es\/evento\/del-problema-de-negocio-al-producto-de-ia#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.isdi.education\/es\/evento\/del-problema-de-negocio-al-producto-de-ia"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.isdi.education\/es\/evento\/del-problema-de-negocio-al-producto-de-ia#primaryimage","url":"https:\/\/www.isdi.education\/es\/wp-content\/uploads\/2026\/07\/T649809gPrfnKIrYAqGCDX6UsS8pcEIq6r6ddlQWffv4QgobSI_o.jpg","contentUrl":"https:\/\/www.isdi.education\/es\/wp-content\/uploads\/2026\/07\/T649809gPrfnKIrYAqGCDX6UsS8pcEIq6r6ddlQWffv4QgobSI_o.jpg","width":2000,"height":1121},{"@type":"BreadcrumbList","@id":"https:\/\/www.isdi.education\/es\/evento\/del-problema-de-negocio-al-producto-de-ia#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Inicio","item":"https:\/\/www.isdi.education\/es\/"},{"@type":"ListItem","position":2,"name":"Del problema de negocio al producto de IA"}]},{"@type":"WebSite","@id":"https:\/\/www.isdi.education\/es\/#website","url":"https:\/\/www.isdi.education\/es\/","name":"ISDI Espa\u00f1a | La Escuela de Negocios de la Era Digital","description":"Descubre la formaci\u00f3n que te abrir\u00e1 las puertas a la era digital. Entra a formar parte de la primera escuela de negocios y direcci\u00f3n nativa digital.","publisher":{"@id":"https:\/\/www.isdi.education\/es\/#organization"},"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/www.isdi.education\/es\/#organization","name":"ISDI Espa\u00f1a | La Escuela de Negocios de la Era Digital","url":"https:\/\/www.isdi.education\/es\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.isdi.education\/es\/#\/schema\/logo\/image\/","url":"https:\/\/www.isdi.education\/es\/wp-content\/uploads\/2024\/02\/cropped-Favicon.png","contentUrl":"https:\/\/www.isdi.education\/es\/wp-content\/uploads\/2024\/02\/cropped-Favicon.png","width":512,"height":512,"caption":"ISDI Espa\u00f1a | La Escuela de Negocios de la Era Digital"},"image":{"@id":"https:\/\/www.isdi.education\/es\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/isdi.education","https:\/\/www.linkedin.com\/school\/isdi\/?originalSubdomain=es","https:\/\/www.instagram.com\/isdi_edu\/?hl=es","https:\/\/www.tiktok.com\/@isdi_edu","https:\/\/www.youtube.com\/user\/ISDItv"]}]}},"_links":{"self":[{"href":"https:\/\/www.isdi.education\/es\/wp-json\/wp\/v2\/eventos\/50915","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.isdi.education\/es\/wp-json\/wp\/v2\/eventos"}],"about":[{"href":"https:\/\/www.isdi.education\/es\/wp-json\/wp\/v2\/types\/eventos"}],"version-history":[{"count":1,"href":"https:\/\/www.isdi.education\/es\/wp-json\/wp\/v2\/eventos\/50915\/revisions"}],"predecessor-version":[{"id":50917,"href":"https:\/\/www.isdi.education\/es\/wp-json\/wp\/v2\/eventos\/50915\/revisions\/50917"}],"acf:post":[{"embeddable":true,"href":"https:\/\/www.isdi.education\/es\/wp-json\/wp\/v2\/profesor\/46703"},{"embeddable":true,"href":"https:\/\/www.isdi.education\/es\/wp-json\/wp\/v2\/profesor\/50911"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.isdi.education\/es\/wp-json\/wp\/v2\/media\/50928"}],"wp:attachment":[{"href":"https:\/\/www.isdi.education\/es\/wp-json\/wp\/v2\/media?parent=50915"}],"wp:term":[{"taxonomy":"lugar","embeddable":true,"href":"https:\/\/www.isdi.education\/es\/wp-json\/wp\/v2\/lugar?post=50915"},{"taxonomy":"sede","embeddable":true,"href":"https:\/\/www.isdi.education\/es\/wp-json\/wp\/v2\/sede?post=50915"},{"taxonomy":"tipo-de-evento","embeddable":true,"href":"https:\/\/www.isdi.education\/es\/wp-json\/wp\/v2\/tipo-de-evento?post=50915"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}