{"id":47100,"date":"2026-04-13T11:57:01","date_gmt":"2026-04-13T09:57:01","guid":{"rendered":"https:\/\/www.isdi.education\/es\/evento\/el-fin-del-funnel-tradicional-cuando-el-cliente-delega-la-compra-en-la-ia"},"modified":"2026-04-16T15:56:21","modified_gmt":"2026-04-16T13:56:21","slug":"el-fin-del-funnel-tradicional-cuando-el-cliente-delega-la-compra-en-la-ia","status":"publish","type":"eventos","link":"https:\/\/www.isdi.education\/es\/evento\/el-fin-del-funnel-tradicional-cuando-el-cliente-delega-la-compra-en-la-ia","title":{"rendered":"Agentic Commerce"},"content":{"rendered":"<p>Ya no hablamos de mejorar la web o personalizar anuncios. Estamos ante un cambio estructural: las personas est\u00e1n empezando a delegar la b\u00fasqueda, la comparaci\u00f3n y la compra en agentes de IA. 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