Mauro A. Fuentes Álvarez
Transformation Manager at El Corte Inglés
< The program that unites technology, design, and business models of the metaverse >
At ISDI we have created the METAVERSE EXECUTIVE PROGRAM (METAEX), a program that aims to approach the next evolution of the Internet from a business perspective. Discover how to take advantage of this new digital wave and anticipate this great revolution.
Basic Data
Upcoming convocations
Online [April 2024]
Duration
2 months, 60 hours
Language
Spanish
Pricing and financing
Check the price of the program, scholarships and financing options available by requesting information on our website.
What is METAEX?
< Leading the next evolution of the Internet >
In this program we review the Metaverse from a realistic perspective. Discover what the term consists of, augmented and virtual reality technologies; and other enablers that surround it such as Blockchain, NFTs or 5G.
All this with the expert vision of ISDI in the business section and data as a guarantee of success for any type of project.
< Who is it for? >
ISDI's executive program that brings together technology, design, and metaverse business models is aimed at those who want to:
- Driving your company's next digital revolution
- Lead consulting projects related to the Metaverse
- Undertake and ride this new wave in an early state
The program
METAEX will help you learn, apply and deepen your knowledge. You will do it through a methodology that combines classes to acquire knowledge from the hand of:
- professional experts in the field
- companies and associations that have already taken the step towards the Metaverse and that will speak to you from their experience.
- a real company transformation project that will start on the first day of the program
- a group of professionals who, like you, have decided to venture into discovering the possibilities of this new revolution.
- the entire ISDI ecosystem, which will be at your disposal to help you build your career path.
01 - Understanding the Metaverse
- Understanding the Metaverse
- The convergences that have given rise to the Metaverse
- Metaverse or Metaverse? Virtual worlds and future worlds. From Web2 to Web3.
- Introduction to Meta Quests
02 - Technology and design: building the metaverse
- Extended Reality Technologies and Devices: Virtual, Augmented and Mixed Reality
- 3D and Spatial Computing
- Telecommunications
- Live virtual classroom at Horizon Workrooms: an omnichannel platform
- Blockchain: Cryptocurrencies and NFTs
- Practical introduction to the Metaverse: configuring from a Wallet to an Avatar
- Monetizing Web 3.0
03 - Knowing the main Metaverse platforms
- Roblox, Fortnite and Zepeto.
- Platforms in the ad-hoc Metaverse, with The VR Frontier
- Augmented Reality Experiences
- The Sandbox and Decentraland
- VR Platforms: Horizon Worlds, VR Chat, Altspace
- Design Thinking applied to the Metaverse
- Elements of the Metaverse: Avatars and Digital Identity, Environments and Rules
04 - Metaverse and XR experiences: business models
- Metaverso and XR: Business Landscape (Spain and the rest of the world)
- The role of brands in the Metaverse
- Business models in the metaverse: Tourism & Leisure
- Business models in the metaverse: Retail and mass consumption
- New business models: TELCO case in the metaverse
- Legal and regulatory environment
- Data & Analytics in the Metaverse
- Closing of the program: Generating a business model
05 - Digitization project
You will have the opportunity to build a business case based on the Metaverse for a real company:
- Brand research
- Initial idea exploration
- Competitor benchmark
- Buyer persona and customer journey
- Value proposition
- Storyboard / Moodboard
- Chosen platform
- Environments, mechanics and narrative
- Business Model Canvas
- Monetization model or success measurement
- MVP and roadmap definition
- Go-to-market and communication / marketing plan
Teachers
It's not just what you learn, it's who you learn it with. Learn from the best: more than 100 active experts, industry leaders in their respective areas with whom you will discover where the digital revolution is moving.
Víctor Javier Pérez García
Digital Marketing & Growth Manager at ISDI and Metaverse & Virtual Reality Specialist at Vicmix Reality
Nacho de Pinedo
Founder & Group CEO at DIGITALENT Group - Board Member of TOUS
Imma Haro
Directora Senior Deep Digital Business en LLYC
Pere Pérez Ninou
Founder & CEO at Metacampus
Vicky Vasán
Cofounder of INMERSIVA XR
David Hurtado
Customer Success Innovation Lead at Microsoft
Patricia Esteban Cabrera
Senior Consultant | XR Team Lead at IBM
Marta de Pablos Álvaro
Head of New Business at Vodafone
Lorena González
Cofounder of INMERSIVA XR
Victor Ronco
Advertising, Innovation & Digital Transformation Manager Škoda at Volkswagen Group
Patricia Picanyol
Digital Experience & Martech Manager at NTT DATA
Alberto Sánchez-Bayo Álvarez
Partner Account Manager at La Frontera VR
Pablo Fernández Burgueño
Senior manager at PwC España
Manuel Alvarez de la Gala
Business Managing Partner | Global Head of Digital Strategy at Havas Group
Raul Cruz Rius
Business & Strategy Officer at VISYON
Héctor Paz
CEO y co-fundador at Imascono
Arturo Larrainzar Garijo
CEO & Founder BrandNewVerse
< METAEX, gateway to the ISDI Digital Talent Community >
From the moment you start the METAEX you become part of the Digital Talent Community (DTC), the meeting place for students, industry leaders and teachers. Access exclusive training, professional development and networking services. A passport to the digital ecosystem with no expiration date and at no cost.
Do you want to know more about this program?
Leave us your details and a consultant will contact you as soon as possible to understand your needs and inform you about the program.
Locations and schedules
Don't you think that after a global pandemic that has accelerated workplace digitization to unprecedented levels, it's time to embrace your own transformation?
Online
April 2024
Tuesday, Friday and Saturday
< METAEX Admission Process >
Start your admission process and access the program that will change your future.
- 1. Form
- 2. Personal advice
- 3. Delivery of documentation
- 4. Interview
- 5. Admissions Committee
- 6. Reservation and registration
Why ISDI?
Ecosystem
ISDI is training, but also much more. We train people and companies, we build a community of students on the move, we launch and monitor Startups, and we care about social impact through our foundation and sustainable development as a key theme of all programs.
People
For us, behind every enrollment there are names and surnames. We know our students and help them build their future from the day they contact us. When they finish their master's degree, they remain part of ISDI and their employability and future remain our priority.
Change
The only thing that remains constant is change. That is why at ISDI we keep up to date with the latest trends, update our program catalog and the content of each module every year, and add new active experts to our faculty who reflect the reality of today's companies.