WE CALL YOU

Change your career.
Your company.
Your way of doing business.

The MIB is the first comprehensive master's degree in digital business transformation, professionalisation and specialisation.

Directed at professionals

Professionals who want to retrain for the digital world, entrepreneurs who want to launch their own startup and people who are working or looking for a job and want to become Internet experts.

Are you ready to begin your transformation?

Alumnos en una clase del MIB
Average age 35 years old
Work
experience
10 years

After finishing the MIB, 24% of our students create Internet businesses and 68% enter digital professions.

Request more information about the MIB Fill in your details and you can download the MIB prospectus.

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Leave us your contact details so we can get in touch with you:

Your time is now

It's time to change the direction of your career, to acquire the comprehensive, integrated, up-to-date vision needed for the digital transformation that we are experiencing.

If you want to play a leading role in the digital age, your time is now. Welcome to your master's degree, welcome to the MIB.

xxx

Duration

400 hours

Price

$255,000 MXN
INITIAL PAYMENT

Payment for reservation

$25,000MXN

Within 10 days of being admitted in the program.

Enrolment

$45,500MXN

September 24th.

Remaining amount

Cash payment

$184,500MXN

October 1st.

Remaining amount

Pay in 3 instalments

$204,600MXN

The payment is made in three instalments:

$68,200 MXN - October 1st
$68,200 MXN - December 1st
$68,200 MXN - March 1st

Total cost when paid in advance
$255,000MXN
Total cost when paid in instalments
$275,100MXN

Place and timetable

Santa Fe

Santa Fe

5th edition - 2017/2018
from October to July

Only one timetable available: # Tuesday to Thursday from 18:00 to 22:00

Request Admission
Polanco

Polanco

5th edition - 2017/2018
from October to July

Two timetables to choose from: # Tuesday to Thursday from 18:00 to 22:00
# Friday from 16:00 to 22:00 and Saturday from 09:00 to 15:00

Request Admission
Free entry

Information meeting in Santa Fe

Monday 27th march, 18:30h

Av Sta Fe 440, Edificio Century Plaza, Piso PB. Red Box · Lomas de Sta Fé

Complete the form requesting your presence.

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Leave us your contact details so we can get in touch with you:

Free entry

Information meeting in Polanco

Monday 13rd february, 18:30h

Garage Cowork, Calderón de la Barca 78 · Polanco

Complete the form requesting your presence.

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Leave us your contact details so we can get in touch with you:

You can also study for the MIB in Spain and the USA

.

The first fully specialized masters in digital business & transformation.

The MIB gathers together all the disciplines involved in the management of Internet businesses to achieve a unique global vision. The keys:

COMPREHENSIVE APPROACH

The MIB has developed a unique methodology, addressing the whole business and company management ecosystem in a single master's degree.

ACADEMIC BOARD

Professionals who are experts in the different areas of the internet supervise the delivery and excellence of the program me's content. See the ISDI Academic Board.

TEAMWORK

The most relevant technology and teamwork will enable MIB students to live the experience of digitalizing a business in the real world.

PROGRAM DETAILS

16 modules, a practical core project of digitalization in a real business and more than 110 teachers who are professionals working in the sector.

PROGRAM

  • Time of Change
  • Evolution and future of the Internet in a 100% digital and 100% multi-platform environment

COORDINATOR AND LECTURERS

Víctor Molero
Víctor Molero
ISDI Academic Consultancy
Nacho de Pinedo
Nacho de Pinedo
Former Director of Marketing and Strategy at Canal+, Co-founder and CEO of ISDI

PROGRAM

  • Introducción Human Centered Innovation
  • Design Research
  • Creative problem solving
  • Design of services and concepts

COORDINATOR AND LECTURERS

RODOLFO RAMÍREZ
RODOLFO RAMÍREZ
General director de Redbox innovation
Saray Sánchez
Saray Sánchez
Innovation Consultant at Redbox Inspiring Innovation
Sergio Caetano
Sergio Caetano
Senior Consultant en Innovación at RedBox
Mónica Rivera
Mónica Rivera
Strategic Designer at Redbox Inspiring Innovation

PROGRAM

  • Marketing basics
  • Digital marketing and digital marketing plan
  • Brand Experience
  • CRM and Business Intelligence Digital
  • The Digital Customer
  • Digital Marketing Strategy
  • Gamification
  • PRACTICE: Brand positioning

COORDINATOR AND LECTURERS

Diego Cosio
Diego Cosio
Former CMO at Banamex
Joy R. Sen
Joy R. Sen
Managing Director x̄ynertia & Advisor @ .coms (Digital Marketing, Management Consulting, Technology, Entrepreneurship)
José Manuel Medina
José Manuel Medina
Director General Kamikaze Lab
Antonio Huerta
Antonio Huerta
Director de Estrategia Digital en HolaGus
Rodrigo Hutt
Rodrigo Hutt
Head of Classifieds at Mercadolibre.com.mx
Nacho de Pinedo
Nacho de Pinedo
Ex Director de Marketing y Estrategia de Canal+, Co-fundador y CEO del ISDI
Raquel Valverde
Raquel Valverde
Directora General del ISDI México

PROGRAM

  • Digital Identity
  • Redefining communication through user interaction
  • Strategy
  • Listening and monitoring: ORM
  • Adopting Social Media
  • Conversation Management
  • PR 2.0, management of digital influencers. Dissemination. Round table agencies..

COORDINATOR AND LECTURERS

Jorge Ruiz
Jorge Ruiz
CEO of Facebook Mexico. Formerly at Google, Yahoo and Televisa.
Salvador Suárez
Salvador Suárez
Socio Director en Territorio Creativo
Ana Sofía Sánchez Juárez
Ana Sofía Sánchez Juárez
Head of Sales Facebook Mexico & Central America
Antonio Exsome
Antonio Exsome
Director Comercial en Facebook
Pavel Álvarez
Pavel Álvarez
Digital, Social Media & C.R.M. en Playbook ECD
Karim Tanfin
Karim Tanfin
Twitter Sales Manager en IMS Social Mexico
Efrain Mendicuti
Efrain Mendicuti
Vice President & Chief Operations Officer at BBDO/Proximity México
Dale Piceno
Dale Piceno
Regional Manager LATAM en Socialbakers

PROGRAM

  • Introduction to technology
  • Software engineering
  • Technical Internet architecture
  • Servers and infrastructure
  • Application programming
  • Products and services
  • Integrations
  • Technology management

COORDINATOR AND LECTURERS

Antonio Rallo
Antonio Rallo
CEO at 1DE45. Antes directivo en Televisa y Apple Europa.
Sergio Rosengaus Leizgold
Sergio Rosengaus Leizgold
Co-Founder/CEO, Kio Networks
Israel Madiedo
Israel Madiedo
CTO Telecom Cablevision, México
Bernardo González
Bernardo González
CTO at esmas.com

PROGRAM

  • Description of contents
  • Content strategy
  • Application of content strategy in real life
  • Content management
  • CMS and the key factors for its selection
  • Content management
  • Measuring the success of content programming
  • Content marketing
  • Content operatives
  • Content managers
  • Implementation of the editorial strategy
  • Other necessary web operations

COORDINATOR AND LECTURERS

Miguel Alegre
Miguel Alegre
Founder and Director at Rancho Digital. Former Director of Content at Prodigy MSN.
Elisa Najera
Elisa Najera
Samsung
Jorge Taboada
Jorge Taboada
Prodigy/MSN Executive Producer at Microsoft
Ariel Solorio
Ariel Solorio
Partner y CTO en Rancho Digital

PROGRAM

  • Word Press Workshop
  • Design of Strategic Services
  • Detailed design and usability

COORDINATOR AND LECTURERS

Miguel Alegre
Miguel Alegre
Founder and Director at Rancho Digital. Former Director of Content at Prodigy MSN.
Selene Castilla
Selene Castilla
Directora de Diseño e Innovación at The Cocktail
Pablo Hernández O'Hagan
Pablo Hernández O'Hagan
CEO & Founder at Ingenia Group

PROGRAM

  • Introduction to e-commerce
  • Maximising attraction
  • Management of customer conversion and loyalty
  • Online payment methods
  • E-commerce platforms
  • Logistics and customer service
  • Mobile Commerce

COORDINATOR AND LECTURERS

Alfonso Luna
Alfonso Luna
Founder of Kentriki.com, former Director at Google and Microsoft.
Jorge Acevedo
Jorge Acevedo
Marketing Director at segundamano.mx / Schibsted Media Group
Enrique Nogales Piñas
Enrique Nogales Piñas
E-Commerce Specialist
Bernardo Cordero
Bernardo Cordero
Co-Founder at STARTegy Venture Builder
Benjamín Franco
Benjamín Franco
Subdirector de Marketing Digital en Banamex
Aarón Fernández
Aarón Fernández
Director General y Co fundador en Agavis Digital
Marcos Penhos
Marcos Penhos
CEO en Pengo Stores

PROGRAM

  • Introduction and construction of online brands
  • The ecosystem of advertising means
  • Direct response advertising and sales generation
  • Digital PR
  • Social advertising and contents
  • Technologies for online advertising
  • Purchasing and negotiation

COORDINATOR AND LECTURERS

Andres Azpilicueta
Andres Azpilicueta
Chief Digital Officer de Publics Media México
Ivan Palomera
Ivan Palomera
Founder at SmartUp
Fernando Bermúdez Pire
Fernando Bermúdez Pire
Head of Social Media in Arena Quantum
Jordi Oliva
Jordi Oliva
Marketing Communications Director / Managing Director
Santiago Durán
Santiago Durán
Digital & Strategy Group Director at Havas Media Mexic
José Ignacio González
José Ignacio González
Founder & General Manager at Mobile 360 - Epa Digital
Veronique Ricardoni
Veronique Ricardoni
Strategic Client Service Director- Digital Arena-Havas Media & Arena Board Member
William Rodríguez Norato
William Rodríguez Norato
CMO en PROCOLOMBIA

PROGRAM

  • The importance of search engines as a gateway to the Internet
  • The natural search
  • Optimisation of websites and content in natural search engines (SEO - Search Engine Optimisation)
  • Marketing in search engines (SEM - Search Engine Marketing)

COORDINATOR AND LECTURERS

Lino Cattaruzzi
Lino Cattaruzzi
Director General of Google México
Edgardo Frías
Edgardo Frías
Head of Agencies Google Mexico
Aarón Sánchez
Aarón Sánchez
Senior Metrics Analyst
Nicolas Maslo
Nicolas Maslo
Resultics
Semion Lipner
Semion Lipner
Head of Industry, Travel at Google
Jorge Ezquerro
Jorge Ezquerro
Account Strategist at Google
Javier Pérez
Javier Pérez
Sales, Business Development & Marketing executive with cross functional US & Latam markets experience.
Feliu Quílez
Feliu Quílez
Agency Training Specialist / Snr Industry Analyst at Google
Karla Belem López Torres
Karla Belem López Torres
Operations Director en T2O Media México

PROGRAM

  • The importance and convergence of other online platforms and screens
  • Mobile Internet
  • Business models in the “Mobile Internet” environment
  • Mobile Marketing
  • Mobile advertising
  • Mobile commerce
  • Payment via mobile

COORDINATOR AND LECTURERS

Andreu Casadella
Andreu Casadella
General Manager Mexico Tomtom Telematics
Pablo Slough
Pablo Slough
Director Mobile Solutions Google Americas
Andrea Scarano
Andrea Scarano
Country Manager Mexico at Privalia
Rubén Ferreiro
Rubén Ferreiro
President VIKO GROUP
Tomás Bleier
Tomás Bleier
COO & Co-Founder Biko App
Enrique Nogales
Enrique Nogales
Operations Manager Mexico en Privalia
Blas Caraballo
Blas Caraballo
General Manager Mexico at PayPal
Sebastian Gomez
Sebastian Gomez
Co-founder at Reservamos.mx
Andres Sucre
Andres Sucre
Co-founder at Reservamos.mx
Arcadi Magre
Arcadi Magre
Director de AM Consulting, socio en sindelantal.mx e inversor y asesor en diferentes startups

PROGRAM

  • Information sources
  • Key metrics I and II
  • Web analytics tools
  • Commercial metrics in action
  • New trends in the use of metrics
  • Project

COORDINATOR AND LECTURERS

María Teresa Arnal
María Teresa Arnal
Directora general Twitter Hispanoamérica
Isabel Menendez
Isabel Menendez
Área Investigación y consumer insight en Clarus digital
avier Dorrego
Javier Dorrego
General Manager - Crossmedia Digital Marketing
Herbert Hernandez
Herbert Hernandez
Founder & CEO at Abaco Digital & Abaco Metrics
Bruna Hatakeyama
Bruna Hatakeyama
Digital Marketing and Innovation

PROGRAM

  • Introduction to digital creativity
  • The creative process
  • Evaluating the creative message
  • Management of the creative process

COORDINATOR AND LECTURERS

Jaime Kalb
Jaime Kalb
Chief revenue officer Mirum México
Rafael Jiménez
Rafael Jiménez
Mentor para temas digitales en Endeavor México y fundador de varias empresas digitales
Juan Pablo Manazza
Juan Pablo Manazza
Director General Creativo y socio fundador de La Agencia Viva! (México)
Miguel Calderón
Miguel Calderón

PROGRAM

  • E-Commerce
  • Social Networks
  • Contents
  • Responsibility of the service provider. UGC and “principle of effective knowledge”.
  • Marketing and Advertising
  • Privacy
  • Communication

COORDINATOR AND LECTURERS

León Felipe Sánchez
León Felipe Sánchez
Director of Fulton&Fulton
Jorge Luis Ringenbach Sanabria
Jorge Luis Ringenbach Sanabria
Partner en Fulton & Fulton SC
Enrique Ochoa
Enrique Ochoa
JKLAW
Fatima Cambronero
Fatima Cambronero

PROGRAM

  • Creation of a Startup
  • Business Models on the Internet
  • Financing
  • EL EXIT

COORDINATOR AND LECTURERS

Marcus Dantus
Marcus Dantus
Founder and Director at Startup Mexico
Bernardo Torres
Bernardo Torres
Uncommon Founder
Claudia Ludlow
Claudia Ludlow
Project Manager - Angel Ventures Mexico
Rubén Alejandro Romero García
Rubén Alejandro Romero García
Director Educación para el Ecosistema Emprendedor en RiskMathics

PROGRAM

  • Learning and enterprising
  • Disintermediation and digital opportunity
  • Enterprising outwards and inwards
  • Examples of digital transformation
  • Roadmap of digital transformation
  • Managing digital change in organisations
  • Startup culture in corporations

COORDINATOR AND LECTURERS

Gonzalo Alonso
Gonzalo Alonso
CEO de la firma de consultoría Clowder Tank. Antes vicepresidente publishing y comercial editorial Expansión, fundador y GM Google Latinoamérica.

Core project

  • Core project

    Students work together in groups, focusing on a partner company that is prepared to offer its business reality so students can implement their digitalization project in the company. During the course students incorporate the new digital knowledge they are acquiring into the business project.

    The Core Project is closely supervised by experts who meet with the student groups every 3 weeks, accompanying them and guiding the development of the project, which is presented to the business owners and a panel of professors at the end of the master's degree.

COORDINATOR AND SUPERVISORS

Arcadi Magre
Arcadi Magre
Director de AM Consulting, socio en Sindelantal.mx e inversor y asesor en diferentes startups.
Ariel Cilento
Ariel Cilento
COO en LatAm Autos y mentor en Endeavour México
Joel Cano
Joel Cano
COO en meXBT/Crypto Exchange of the Americas. Inversor y asesor en diferentes startups.

Professional development is life-long

When you graduate, you're a MIBer… and that is just the beginning. You become part of the MIBer community, the network formed by more than 1000 digital professionals and entrepreneurs and more than 110 teachers from the MIB.

In addition, you can continue to develop your talent through our exclusive services.

Grupo de estudiantes del MIB
Career Advisor
Career Advisor We can help you define your positioning strategy in the market to increase your employability.
Job Board
Job Board You will have access to the largest digital job board in Spain with exclusive offers for our students.
_In Group
_In Group You can participate in our LinkedIn discussion group. Be part of the community!
App MIBers
MIBers App Download the App to access all the content, events, selection processes and workshops that we organize. Visit the App Store or Google Play to download the app.
ISDI Start
ISDI Start Make your innovative idea grow thanks to our support program for entrepreneurs.
ISDI Talks
MIBer Updates & ISDI Talks Training is life-long... Our lectures about the digital world will keep you up to date once you have completed your program.
Descuentos y ofertas
Discounts and Offers Offers for your everyday life from the best services in dissemination, positioning, communication, consultancy, events, etc.

#MIBers

JOIN THE COMMUNITY

Meet the new all-round professionals of the digital environment - people capable of founding a company, holding positions in digital companies or undertaking the digital transformation of a traditional company. They have practical preparation and experience, know how to work in a team and have direct contact with the best professionals of the sector.

Some companies created by MIBers

I want to be a MIBer!

There are only 3 requirements to enter the MIB: you must have degree level studies, work experience and a desire to digitalize.

1
Step 1

Form

Do you meet the requirements? Then you can send us the request for admission using the following form.

2
Step 2

Interview

We will take a look at your request for admission and, if you fit the MIBer profile, we will call you to interview you and to chat in person.

3
Step 3

Registration

To ensure your place on the master's degree, you must pay the registration fee. The letter of acceptance includes instructions on how to do this.

* Required field

Apply for admission to MIB Mexico