WE CALL YOU

Change your career.
Your company.
Your way of doing business.

The MIB is the first comprehensive master's degree in digital business transformation, professionalisation and specialisation.

Directed at professionals

Professionals who want to retrain for the digital world, entrepreneurs who want to launch their own startup and people who are working or looking for a job and want to become Internet experts.

Are you ready to begin your transformation?

Alumnos en una clase del MIB
Average age 35 years old
Work
experience
10 years

After finishing the MIB, 24% of our students create Internet businesses and 68% enter digital professions.

Request more information about the MIB Fill in your details and you can download the MIB prospectus.

* Required field

Leave us your contact details so we can get in touch with you:

Your time is now

It's time to change the direction of your career, to acquire the comprehensive, integrated, up-to-date vision needed for the digital transformation that we are experiencing.

If you want to play a leading role in the digital age, your time is now. Welcome to your master's degree, welcome to the MIB.

xxx

Duration

400 hours

Price

$255,000 MXN
INITIAL PAYMENT

Payment for reservation

$25,000MXN

Within 10 days of being admitted in the program.

Enrolment

$45,500MXN

September 24th.

Remaining amount

Cash payment

$184,500MXN

October 1st.

Remaining amount

Pay in 3 instalments

$204,600MXN

The payment is made in three instalments:

$68,200 MXN - October 1st
$68,200 MXN - December 1st
$68,200 MXN - March 1st

Total cost when paid in advance
$255,000MXN
Total cost when paid in instalments
$275,100MXN

Place and timetable

Santa Fe

Santa Fe

5th edition - 2017/2018
from October to July

Only one timetable available: # Tuesday to Thursday from 18:00 to 22:00

Request Admission
Polanco

Polanco

5th edition - 2017/2018
from October to July

Two timetables to choose from: # Tuesday to Thursday from 18:00 to 22:00
# Friday from 16:00 to 22:00 and Saturday from 09:00 to 15:00

Request Admission

You can also study for the MIB in Spain and the USA

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The first fully specialized masters in digital business & transformation.

The MIB gathers together all the disciplines involved in the management of Internet businesses to achieve a unique global vision. The keys:

COMPREHENSIVE APPROACH

The MIB has developed a unique methodology, addressing the whole business and company management ecosystem in a single master's degree.

ACADEMIC BOARD

Professionals who are experts in the different areas of the internet supervise the delivery and excellence of the program me's content. See the ISDI Academic Board.

TEAMWORK

The most relevant technology and teamwork will enable MIB students to live the experience of digitalizing a business in the real world.

PROGRAM DETAILS

16 modules, a practical core project of digitalization in a real business and more than 110 teachers who are professionals working in the sector.

PROGRAM

  • Time of Change
  • Evolution and future of the Internet in a 100% digital and 100% multi-platform environment

COORDINATOR AND LECTURERS

Víctor Molero
Víctor Molero
ISDI Academic Consultancy
Nacho de Pinedo
Nacho de Pinedo
Former Director of Marketing and Strategy at Canal+, Co-founder and CEO of ISDI
Víctor Molero
Víctor Molero
ISDI Academic Consultancy

PROGRAM

  • Introducción Human Centered Innovation
  • Design Research
  • Creative problem solving
  • Design of services and concepts

COORDINATOR AND LECTURERS

RODOLFO RAMÍREZ
RODOLFO RAMÍREZ
General director de Redbox innovation
Saray Sánchez
Saray Sánchez
Innovation Consultant at Redbox Inspiring Innovation
Carlos Álvarez
Carlos Álvarez
Partner and Executive Creative Director at RedBox
Sergio Caetano
Sergio Caetano
Senior Consultant en Innovación at RedBox

PROGRAM

  • Marketing basics
  • Digital marketing and digital marketing plan
  • Brand Experience
  • CRM and Business Intelligence Digital
  • The Digital Customer
  • Digital Marketing Strategy
  • Gamification
  • PRACTICE: Brand positioning

COORDINATOR AND LECTURERS

Diego Cosio
Diego Cosio
Former CMO at Banamex
Nacho de Pinedo
Nacho de Pinedo
Former Director of Marketing and Strategy at Canal+, Co-founder and CEO of ISDI
Raquel Valverde
Raquel Valverde
​Directora General del ISDI México
Joy R. Sen
Joy R. Sen
Managing Director x̄ynertia & Advisor @ .coms (Digital Marketing, Management Consulting, Technology, Entrepreneurship)

PROGRAM

  • Digital Identity
  • Redefining communication through user interaction
  • Strategy
  • Listening and monitoring: ORM
  • Adopting Social Media
  • Conversation Management
  • PR 2.0, management of digital influencers. Dissemination. Round table agencies..

COORDINATOR AND LECTURERS

Jorge Ruiz
Jorge Ruiz
CEO of Facebook Mexico. Formerly at Google, Yahoo and Televisa.
Ana Sofía Sánchez Juárez
Ana Sofía Sánchez Juárez
Head of Sales Facebook Mexico & Central America
Antonio Exsome
Antonio Exsome
Comercial Director in Facebook
Pavel Álvarez
Pavel Álvarez
Digital, Social Media & C.R.M. en Playbook ECD
Adrián Pellegrino
Adrián Pellegrino
Spotify
Efrain Mendicuti
Efrain Mendicuti
Vice President & Chief Operations Officer at BBDO/Proximity México
Karim Tanfin
Karim Tanfin
Twitter Sales Manager in IMS Social Mexico
Dale Piceno
Dale Piceno
Regional Manager LATAM en Socialbakers
Salvador Suárez
Salvador Suárez
Socio Director en Territorio Creativo

PROGRAM

  • Introduction to technology
  • Software engineering
  • Technical Internet architecture
  • Servers and infrastructure
  • Application programming
  • Products and services
  • Integrations
  • Technology management

COORDINATOR AND LECTURERS

Antonio Rallo
Antonio Rallo
CEO at 1DE45. Antes directivo en Televisa y Apple Europa.
Bernardo González
Bernardo González
CTO at esmas.com
Manuel Rojas
Manuel Rojas
Chief Technology Officer en KIO Networks
Federico Juárez
Federico Juárez
Owner, Schreiber Consulting S.A. de C.V.
Israel Madiedo
Israel Madiedo
CTO Telecom Cablevision, México

PROGRAM

  • Description of contents
  • Content strategy
  • Application of content strategy in real life
  • Content management
  • CMS and the key factors for its selection
  • Content management
  • Measuring the success of content programming
  • Content marketing
  • Content operatives
  • Content managers
  • Implementation of the editorial strategy
  • Other necessary web operations

COORDINATOR AND LECTURERS

Miguel Alegre
Miguel Alegre
Founder and Director at Rancho Digital. Former Director of Content at Prodigy MSN.
Elisa Najera
Elisa Najera
Samsung
Ruy Xoconostle Waye
Ruy Xoconostle Waye
Project Manager at The Red Bulletin
Jorge Taboada
Jorge Taboada
Prodigy/MSN Executive Producer at Microsoft
Ariel Solorio
Ariel Solorio
Partner y CTO in Rancho Digital
Patricio Villalobos
Patricio Villalobos
Co-Founder at underdog Global Sports

PROGRAM

  • Word Press Workshop
  • Design of Strategic Services
  • Detailed design and usability

COORDINATOR AND LECTURERS

Miguel Alegre
Miguel Alegre
Founder and Director at Rancho Digital. Former Director of Content at Prodigy MSN.
Oscar Yasser Noriega
Oscar Yasser Noriega
CEO & Cofounder de Pocket Supernova Inc
Pablo Hernández O'Hagan
Pablo Hernández O'Hagan
CEO & Founder at Ingenia Group
Selene Castilla
Selene Castilla
Design and Innovation Manager at The Cocktail

PROGRAM

  • Introduction to e-commerce
  • Maximising attraction
  • Management of customer conversion and loyalty
  • Online payment methods
  • E-commerce platforms
  • Logistics and customer service
  • Mobile Commerce

COORDINATOR AND LECTURERS

Alfonso Luna
Alfonso Luna
Founder of Kentriki.com, former Director at Google and Microsoft.
Jorge Acevedo
Jorge Acevedo
Marketing Director at segundamano.mx / Schibsted Media Group
Francisco Ceballos
Francisco Ceballos
Director at MercadoLibre México
Aarón Fernández
Aarón Fernández
Co-founder and Director at Agavis Digital
Benjamín Franco
Benjamín Franco
Marketing Digital Assistant Manager at Banamex
Verónica Cuesta
Verónica Cuesta
Marketing Director at Walmart Mexico & Central America
Marcos Penhos
Marcos Penhos
CEO at Pengo Stores
Héctor de Santiago Ramírez
Héctor de Santiago Ramírez
CTO at E-Global

PROGRAM

  • Introduction and construction of online brands
  • The ecosystem of advertising means
  • Direct response advertising and sales generation
  • Digital PR
  • Social advertising and contents
  • Technologies for online advertising
  • Purchasing and negotiation

COORDINATOR AND LECTURERS

Andres Azpilicueta
Andres Azpilicueta
Chief Digital Officer de Publics Media México
Santiago López Quevedo
Santiago López Quevedo
Socio fundador en Agavis
Jordi Oliva
Jordi Oliva
Marketing Communications Director / Managing Director
Bernardo Toca
Bernardo Toca
Click magic
Fernando Bermúdez Pire
Fernando Bermúdez Pire
Head of Social Media in Arena Quantum
Santiago Durán
Santiago Durán
Digital & Strategy Group Director at Havas Media Mexic
Ana Carolina Hevia
Ana Carolina Hevia
Digital Media, Mobile, International Business Development

PROGRAM

  • The importance of search engines as a gateway to the Internet
  • The natural search
  • Optimisation of websites and content in natural search engines (SEO - Search Engine Optimisation)
  • Marketing in search engines (SEM - Search Engine Marketing)

COORDINATOR AND LECTURERS

Linio Cattaruzzi
Linio Cattaruzzi
Director General of Google México
Jack Fermon
Jack Fermon
Deployment Specialist at Google
Fernando Dominguez Pinagua
Fernando Dominguez Pinagua
Agency Training Specialist at Google
Nicolas Maslo
Nicolas Maslo
Resultics
Hebert Hernandez
Hebert Hernandez
Founder & CEO at Abaco Digital & Abaco Metrics
Karla Belem López Torres
Karla Belem López Torres
Operations Director en T2O Media México
Jorge Bermúdez
Jorge Bermúdez
Manager, Content Partnerships YouTube at Google
Semion Lipner
Semion Lipner
Head of Industry, Travel at Google
Jorge Gutierrez Luthe
Jorge Gutierrez Luthe
Product Marketing Manager at Google
Alice Zimmermann
Alice Zimmermann
Disruptive Technology at Google Latin America
Jorge Ezquerro
Jorge Ezquerro
Account Strategist at Google

PROGRAM

  • The importance and convergence of other online platforms and screens
  • Mobile Internet
  • Business models in the “Mobile Internet” environment
  • Mobile Marketing
  • Mobile advertising
  • Mobile commerce
  • Payment via mobile

COORDINATOR AND LECTURERS

Andreu Casadella
Andreu Casadella
General Manager Mexico Tomtom Telematics
Pablo Slough
Pablo Slough
Director Mobile Solutions Google Americas
Andreu Casadella
Andreu Casadella
General Manager Mexico Tomtom Telematics
Pablo Slough
Pablo Slough
Director Mobile Solutions Google Americas
Federico Gomez Schumacher
Federico Gomez Schumacher
General Director PayPal México
Arcadi Magre
Arcadi Magre
Director de AM Consulting, socio en sindelantal.mx e inversor y asesor en diferentes startups
Albert Serrano
Albert Serrano
Country Manager in Privalia Mexico
Gustavo Muñoz
Gustavo Muñoz
CTO/CIO & VP at Grupo Expansion
Erick Arnberg
Erick Arnberg
Digital solutions specialist en Google
Enrique Nogales
Enrique Nogales
Operations Manager Mexico en Privalia
Laura de la Fuente
Laura de la Fuente
CEO de HelloMedia México

PROGRAM

  • Information sources
  • Key metrics I and II
  • Web analytics tools
  • Commercial metrics in action
  • New trends in the use of metrics
  • Project

COORDINADORA Y PROFESORES

María Teresa Arnal
María Teresa Arnal
Directora general Twitter Hispanoamérica
Isabel Menendez
Isabel Menendez
Área Investigación y consumer insight en Clarus digital
Iván Marchant
Iván Marchant
Country Manager at comScore Inc. y Certifica.com Mexico - Ecuador / Controller Operacion Centro America
avier Dorrego
Javier Dorrego
General Manager - Crossmedia Digital Marketing
Jorge A. Pérez Colín
Jorge A. Pérez Colín
Director General at Logyt (Big Data)
Herbert Hernandez
Herbert Hernandez
Founder & CEO at Abaco Digital & Abaco Metrics
Axel Schaefer
Axel Schaefer
Strategic Marketing EMEA, Adobe Marketing Cloud at Adobe Systems

PROGRAM

  • Introduction to digital creativity
  • The creative process
  • Evaluating the creative message
  • Management of the creative process

COORDINATOR AND LECTURERS

Jaime Kalb
Jaime Kalb
Chief revenue officer Mirum México
Juan Pablo Manazza
Juan Pablo Manazza
Director General Creativo y socio fundador de La Agencia Viva! (México)
Rafael Jiménez
Rafael Jiménez
Mentor para temas digitales en Endeavor México y fundador de varias empresas digitales
Eduardo Calvache
Eduardo Calvache
Director General Creativo en Mirum

PROGRAM

  • E-Commerce
  • Social Networks
  • Contents
  • Responsibility of the service provider. UGC and “principle of effective knowledge”.
  • Marketing and Advertising
  • Privacy
  • Communication

COORDINATOR AND LECTURERS

León Felipe Sánchez
León Felipe Sánchez
Director of Fulton&Fulton
Enrique Ochoa
Enrique Ochoa
JKLAW
Jorge Luis Ringenbach Sanabria
Jorge Luis Ringenbach Sanabria
Partner en Fulton & Fulton SC
Andres Velazquez
Andres Velazquez
Computer Forensics y Latin America's Cybercrime Exper.
Alexis Cervantes Padilla
Alexis Cervantes Padilla
Tecnologías de la Información y las Comunicaciones en Davara Abogados

PROGRAM

  • Creation of a Startup
  • Business Models on the Internet
  • Financing
  • EL EXIT

COORDINATOR AND LECTURERS

Marcus Dantus
Marcus Dantus
Founder and Director at Startup Mexico
Eric Pérez Grovas
Eric Pérez Grovas
Fundador de Gaudena (e-commerce), Director en Venture Capital
Bernardo Paasche
Bernardo Paasche
Indigo Capital
Claudia Ludlow
Claudia Ludlow
Project Manager - Angel Ventures Mexico
Hernán Fernández
Hernán Fernández
Director at Angel Ventures Mexico, SC
Heberto Taracena
Heberto Taracena
CEO at Invent MX
Rodrigo Sánchez
Rodrigo Sánchez
Managing Partner at Bridge 37 Ventures
Rubén Alejandro Romero García
Rubén Alejandro Romero García
Director Educación para el Ecosistema Emprendedor en RiskMathics
Juan Alberto Equihua Zamora
Juan Alberto Equihua Zamora
Partner at Intelistregia
Alberto Saracho
Alberto Saracho
Managing Director at C230 Consultores
Fernando Eraña
Fernando Eraña
Partner at Solórzano, Carvajal, González and Pérez-Correa, S.C.

PROGRAM

  • Learning and enterprising
  • Disintermediation and digital opportunity
  • Enterprising outwards and inwards
  • Examples of digital transformation
  • Roadmap of digital transformation
  • Managing digital change in organisations
  • Startup culture in corporations

COORDINATOR AND LECTURERS

Gonzalo Alonso
Gonzalo Alonso
CEO de la firma de consultoría Clowder Tank. Antes vicepresidente publishing y comercial editorial Expansión, fundador y GM Google Latinoamérica.
Alberto Díaz
Alberto Díaz
Socio Fundador Digital Migration Partners

Core project

  • Core project

    Students work together in groups, focusing on a partner company that is prepared to offer its business reality so students can implement their digitalization project in the company. During the course students incorporate the new digital knowledge they are acquiring into the business project.

    The Core Project is closely supervised by experts who meet with the student groups every 3 weeks, accompanying them and guiding the development of the project, which is presented to the business owners and a panel of professors at the end of the master's degree.

COORDINATOR AND SUPERVISORS

Arcadi Magre
Arcadi Magre
Director de AM Consulting, socio en Sindelantal.mx e inversor y asesor en diferentes startups.
Ariel Cilento
Ariel Cilento
COO en LatAm Autos y mentor en Endeavour México
Joel Cano
Joel Cano
COO en meXBT/Crypto Exchange of the Americas. Inversor y asesor en diferentes startups.

Professional development is life-long

When you graduate, you're a MIBer… and that is just the beginning. You become part of the MIBer community, the network formed by more than 1000 digital professionals and entrepreneurs and more than 110 teachers from the MIB.

In addition, you can continue to develop your talent through our exclusive services.

Grupo de estudiantes del MIB
Career Advisor
Career Advisor We can help you define your positioning strategy in the market to increase your employability.
Job Board
Job Board You will have access to the largest digital job board in Spain with exclusive offers for our students.
_In Group
_In Group You can participate in our LinkedIn discussion group. Be part of the community!
App MIBers
MIBers App Download the App to access all the content, events, selection processes and workshops that we organize. Visit the App Store or Google Play to download the app.
ISDI Start
ISDI Start Make your innovative idea grow thanks to our support program for entrepreneurs.
ISDI Talks
MIBer Updates & ISDI Talks Training is life-long... Our lectures about the digital world will keep you up to date once you have completed your program.
Descuentos y ofertas
Discounts and Offers Offers for your everyday life from the best services in dissemination, positioning, communication, consultancy, events, etc.

#MIBers

JOIN THE COMMUNITY

Meet the new all-round professionals of the digital environment - people capable of founding a company, holding positions in digital companies or undertaking the digital transformation of a traditional company. They have practical preparation and experience, know how to work in a team and have direct contact with the best professionals of the sector.

Some companies created by MIBers

I want to be a MIBer!

There are only 3 requirements to enter the MIB: you must have degree level studies, work experience and a desire to digitalize.

1
Step 1

Form

Do you meet the requirements? Then you can send us the request for admission using the following form.

2
Step 2

Interview

We will take a look at your request for admission and, if you fit the MIBer profile, we will call you to interview you and to chat in person.

3
Step 3

Registration

To ensure your place on the master's degree, you must pay the registration fee. The letter of acceptance includes instructions on how to do this.

* Required field

Apply for admission to MIB Mexico