WE CALL YOU

Change your career.
Your company.
Your way of doing business.

The MIB is the first comprehensive master's degree in digital business transformation, professionalisation and specialisation.

Directed at professionals

Professionals who want to retrain for the digital world, entrepreneurs who want to launch their own startup and people who are working or looking for a job and want to become Internet experts.

Are you ready to begin your transformation?

Alumnos en una clase del MIB
Average age 35 years old
Work
experience
10 years

After finishing the MIB, 24% of our students create Internet businesses and 68% enter digital professions.

Request more information about the MIB Fill in your details and you can download the MIB prospectus.

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Leave us your contact details so we can get in touch with you:

Your time is now

It's time to change the direction of your career, to acquire the comprehensive, integrated, up-to-date vision needed for the digital transformation that we are experiencing.

If you want to play a leading role in the digital age, your time is now. Welcome to your master's degree, welcome to the MIB.

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Duration

400 hours

Price

5% Early Bird special price if you pay in one lump sum before April 30

21.610 Usual price: 22.750
INITIAL PAYMENT

Registration

2.950

To reserve your place, register and confirm your timetable.

A single payment that is made at the end of the admission process.

Remaining amount

If you pay in one lump sum

18.660

A single payment that is made before April 30.

Remaining amount

If you pay in instalments

21.000

The payment is made in three instalments:

8.000 - before the start
8.000 - in December
5.000 - in March

Total cost when paid in advance
21.610
Total cost when paid in instalments
23.950

Place and timetable

Madrid

Madrid

9th edition - 2017/2018
from September to June

Two timetables to choose from: # Monday to Thursday from 19:00 to 22:00
# Friday from 16:00 to 22:00 and Saturday from 08:30 to 14:30

Request Admission
Barcelona

Barcelona

9th edition - 2017/2018
from October to June

Only one timetable available: # Friday from 16:00 to 22:00 and Saturday from 08:30 to 14:30

Request Admission
Free entry

Information meeting in Madrid

Thursday 23rd february, 19:30h

Calle Viriato 20 · Madrid

Complete the form requesting your presence.

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Leave us your contact details so we can get in touch with you:

Free entry

Information meeting in Barcelona

Tuesday 28th february, 19:30h

Carrer de la Diputació, 37 · Barcelona

Complete the form requesting your presence.

* Required field

Leave us your contact details so we can get in touch with you:

You can also study for the MIB in Mexico and the USA

.

The first fully specialized masters in digital business & transformation.

The MIB gathers together all the disciplines involved in the management of Internet businesses to achieve a unique global vision. The keys:

COMPREHENSIVE APPROACH

The MIB has developed a unique methodology, addressing the whole business and company management ecosystem in a single master's degree.

ACADEMIC BOARD

Professionals who are experts in the different areas of the internet supervise the delivery and excellence of the program's content. See the ISDI Academic Board.

TEAMWORK

The most relevant technology and teamwork will enable MIB students to live the experience of digitalizing a business in the real world.

PROGRAM DETAILS

16 modules, a practical core project of digitalization in a real business and more than 110 teachers who are professionals working in the sector.

PROGRAM

  • Internet's Ecosystem and Evolution
  • Business transformation in this environment
  • Building Digital Identities
  • Digital Talent
  • Lean Methodologies
  • Management of High Digital Performance Teams

COORDINATOR AND LECTURERS

Sebastián Muriel
CEO at Tuenti
Javier Rodríguez Zapatero
Executive Chairman at ISDI
Andreu Alfonso Moragues
Partner Director HP SPORT CONSULTING S.L.
Fátima Gallo
Digital Talent Manager @ ISDI
Rodrigo Miranda
Managing Director at ISDI

PROGRAM

  • Marketing basics
  • Digital marketing Fundaments
  • CRM and Social CRM
  • Digital Marketing Strategy
  • Digital Marketing Plan
  • Digital Customer Management Tool

COORDINATOR AND LECTURERS

Nacho de Pinedo
Former Director of Marketing and Strategy at Canal+, Co-founder and CEO of ISDI
“There is only one way of understanding marketing: from the integral experience (digital and off-line) of the customer”
Omar Rois
Xeerpa Social CRM Intelligence
David Gracia
Chief Marketing Officer & Chief Digital Officer at Sanitas
Eva Rodriguez
CMO GLOBAL in Famosa
Robert Aran
Regional Digital Marketing Manager for Europe at Nestlé Health Science
Rafael López
Marketing director at ISDI
César Crespo
CTO at ISDI

PROGRAM

  • Human Centered Innovation
  • Design Research
  • Creative problem solving
  • Design of services and concepts

COORDINATOR AND LECTURERS

Alicia Chavero
Innovation Consultant at KPMG Digital
“We can all innovate: in any sector, in any company and in any team”

PROGRAM

  • Content Strategy
  • Content Progamming
  • Content Marketing
  • Content Management
  • CMS and the key factors for its selection

COORDINATOR AND LECTURERS

Daniel Fernández Arroyo
Head of Movistar Services at Telefónica
“The only way to create a successful initiative on the Internet is to think about the user”
Mario Tascón
Socio Director - Prodigioso Volcán
Santiago Sagrado
Digital Senior Manager at Accenture Interactive
Emilio García
UI Designer / Developer at CartoDB
Noelia Fernández
Managing Director of Digital Development and Digital Transformation at Prisa
Juan Baixeras
General Manager at 2bkids

PROGRAM

  • Social Media Strategy
  • Listening and Monitoring: ORM
  • Social CRM projects
  • CM Conversation Management, channels, contents, dynamics...
  • Public Relations 2.0
  • Social Commerce
  • Social Media Advertising

COORDINATOR AND LECTURERS

Rodrigo Miranda
Managing Director at ISDI
“There are real machines here. It is an ecosystem constantly at full steam”
Juan Bodas de la Cal
Social and New Media Manager en Tribal Worldwide
Salvador Suárez
Managing Partner at Territorio Creativo
Mauro A. Fuentes
Director of Social Media in @SocialOgilvy
Paco Campos
Head of Community and Social Networks at Leroy Merlin España
Yurena Sánchez
Digital Brand Strategist
Andrés González Pacheco
Paid Media Consultant at Territorio Creativo
Juan Carlos Garrosa
Growth, Innovation Leader Findasense

PROGRAM

  • History of Internet and its role
  • Software engineering
  • Internet Technical architecture
  • Servers and infrastructure
  • Application programming
  • Products and services (Open Source, SaS)
  • Integrations
  • Technology management

COORDINATOR AND LECTURERS

Marcelo Royán
CTO and Product Manager of Entradas.com Eventim
“Does technology scare you? Don't worry, here we explain technology for non-technologists”
Andrés Pedrera
General Director at Km77.com
Ángel Luengo
Fundador/CTO 24 symbols
Julio Gómez Ortega
Product Manager & Security Consultant at Telefónica

PROGRAM

  • Convergence of other online platforms and screens
  • Multidevice consumer and Business Models in "Mobile Internet"
  • Apps (iOS and Android), HTML 5, mobile webs
  • Mobile Marketing
  • Mobile Advertising
  • Mobile Commerce
  • Payment via mobile

COORDINATOR AND LECTURERS

Fernando González-Mesones
COO Docomo Digital y CEO B! (NTT Docomo Group)
“Mobile devices will be key in the digital world; the trend is unstoppable: Social, Mobile and Local”
Laura De La Fuente
Directora de Desarrollo Estratégico The Fact. La Factoría de Producción Digital
David García Fuentes
Global Head of Digital Marketing & Operations en Buongiorno (NTT DOCOMO Group)
Nehomar Correa
Founder at gigigo.com
Olmo Romero
Director UX/UI Gigigo Group
Jaume Clotet
Director Digital Strategy at KPMG ADN
Thomas Petit
Growth team member at 8fit
Juan de la Torre
Head of Marketing & Sales Spain en Cabify
Juan García Braschi
Country Manager Iberia & CFO at Cabify

PROGRAM

  • Strategic Services Design
  • Strategic Services Design
  • UX heuristic analysis
  • Multiscreen Prototyping
  • Experiences with Design Tools

COORDINATOR AND LECTURERS

Daniel Fernández Arroyo
Head of Movistar Services at Telefónica
“The only way to create a successful initiative on the Internet is to think about the user”
Ismael Viejo
Head of Design at Tuenti España
Marcos Guerrero
E-commerce Expert: Expedia Viagogo, Yahoo! and marketing director of Thomas Cook
Luis Ferrándiz
Partner McKinsey & Co.

PROGRAM

  • E-Commerce Models
  • Customer acquisition
  • Management of customer conversion and loyalty
  • Online payment methods
  • E-commerce platforms
  • Logistics and customer service

COORDINATOR AND LECTURERS

Aquilino Peña
Founder of Kibo Ventures
“Does anyone want to sell online? Not without listening to them first because they have sold everything”
Albert Serrano Pons
Country Manager Spain en Privalia
Enrique Sánchez
CEO en iBird y ex Managing Director en MRW
Fernando Aparicio
Social Commerce Director at Amvos Consulting
Fernando González-Mesones
COO Docomo Digital y CEO B! (NTT Docomo Group)
Marcelo Royán
CTO and Product Manager of Entradas.com Eventim
Víctor Clar
Strategy Analyst en eBay Enterprise
Juan Macías
CEO at QaShops
Rodrigo Martínez
Rodrigo Martínez
Early Stage Tech Investor at Point Nine Capital
Fernando Muñoz
Fernando Muñoz
SEO director, consultant and auditor

PROGRAM

  • Search engines: entrance to the Internet
  • Search Marketing Strategy
  • Mobile Search
  • SEO: Natural search
  • SEM: PPC
  • AdWords Tool
  • Advanced Techniques and Applications for the optimization of campaigns

COORDINATOR AND LECTURERS

Javier Rodríguez Zapatero
Executive Chairman at ISDI
"Internet is not the future it is the here and now and we need professionals to lead a new way of seeing the business world"
Fuencisla Clemares
Country Manager at Google Spain & Portugal
Borja Berzosa
Agency Product Specialist en Google
Esther Checa
Head of Owned and Earned Media en T20Media
Ismael El-Qudsi
CEO at Internetrepublica
Javier Fernández Saavedra
Industry Head - Telecom & Consumer Electronics Sectors at Google
Carlos Álvarez
Agency Relationship Manager and Real Estate Initiative Lead at Google

PROGRAM

  • Digital Advertising Strategy
  • The ecosystem of advertising means
  • Performance: Direct answer advertising and sales generation
  • Branded content, branded entertainment
  • Technologies for online advertising
  • Purchase and negotiation
  • Trading and RTB Platforms

COORDINATOR AND LECTURERS

Gabriel Sáenz de Buruaga
Founder and co CEO at WINK
“The values of advertising are the same: emotion, impact... but the medium is radically different”
Gonzalo Madrid
Head Of Strategy en WINK Transforming Through Digital
Juan Domínguez
Fundador y Director General de Red CPA
Chechu Lasheras
Subdirector General Comercial en PRISA Brand Solutions
Hugo Llebrés
Managing Director en MEC
Jorge Villabona
Jorge Villabona
Chief Marketing Officer at ISDI
Alberto Galaso
Alberto Galaso
Director Lowi.es, Vodafone yu & Segments at Vodafone Spain
Ícaro Moyano
Ícaro Moyano
Audience Development and Distribution Strategy
Gonzalo Galván Garrido
Gonzalo Galván Garrido
Chief Executive Officer & Co-Founder en BMind Sales Maker Company S.L.
David Garcia Fuentes
David Garcia Fuentes
Global Head of Digital Marketing & Operations at B! (NTT DOCOMO Group)

PROGRAM

  • E-Commerce Legislation
  • Frauds and scams
  • Social Network Strategy
  • Intellectual Property in contents and UGC
  • Legal aspects of technology in the marketing and advertising framework
  • Privacy, confidentiality and security

COORDINATOR AND LECTURERS

Ventura Barba
Co-Founder & Chairman, Tenzing Media
“We are creating a new world and it is the companies that are setting the tone”
Javier Berrocal
Managing Partner at Santiago Mediano Abogados
Juan Carrasco
Head of Tecnology at Santiago Mediano Abogados
César Lorenzana
Captain Cybercrime Unit Guardia Civil
Paula Ortiz
Directora Jurídica y de Relaciones Institucionales en IAB Spain

PROGRAM

  • Digital Information Sources
  • Metrics and KPIs
  • Web Analytics Tools: Google Analytics
  • Commercial metrics in action
  • Big Data and new trends
  • Data Visualization

COORDINATOR AND LECTURERS

Arnaldo Muñoz
General Manager Spain and Portugal at Airbnb
“Measuring, assessing, comparing, analysing, optimising: are his professional obsessions”
Luis Ferrándiz
Partner McKinsey & Co.
Jaume Clotet
Director Digital Strategy at KPMG ADN
Eduardo Sagües
Digital & Marketing Director en Vaughan Systems
Sergio Simarro
Business & Digital Senior Manager at adn KPMG
Toni Raurich i Marcet
Director at Booking.com
Albert Bosch
CEO & Board member Groupalia
Rafael López
Director of Marketing at ISDI

PROGRAM

  • Creativity in Digital Campaigns
  • The creative process
  • Branding
  • Creative Process Management
  • Creative Message Evaluation

COORDINATOR AND LECTURERS

Marcel.lí Zuazua
Partner and CEO of the digital creative agency Herraiz Soto & Co.
“They are crazy, but there are no other brains capable of generating the most brilliant ideas”
Quico Vidal
Socio Fundador y Director de Nadie - The Creative Think Tank
Rafael Soto
Fundador y Director Creativo de HerraizSoto&Co

PROGRAM

  • Startup Creation
  • Success and Failure
  • Startup Models
  • Business Plan
  • Startup Financing
  • Exit Search

COORDINATOR AND LECTURERS

Miguel Ángel Díez Ferreira
Co-founder and CEO of Red Karaoke
“To understand a startup you have to have lived, enjoyed and suffered an enterprising experience”
Jose Martín Gtz de Cabiedes
Partner in Cabiedes & Partners SCR
Miguel A. Acosta
Partner in BeRuby
Fernando Moreno
Co-CEO and Co-Founder ICSW Group
Inmaculada Martínez
Tech Entrepreneur, Product Maverick, Angel Investor
Carlos Sánchez Valle
Owner, nvivo.es, 5gig.com

PROGRAM

  • Enterprising outwards and inwards: digital transformation, startups
  • Disintermediation and digital opportunity
  • Digital Transformation Roadmap
  • Digital Change Management in Organizations
  • Culture: startuptation of corporations

COORDINATOR AND LECTURERS

Alberto Díaz
Founding Partner of Digital Migration Partners
“It is more difficult to transform than to create, and for that we need intra-entrepreneurs”
Javier López de Haro
Director Estrategia Digital,Comunicación y Marketing Openbank
Antonio Bravo
Head of Strategy & Planning - Business Development Growth Markets at BBVA
Esther Alonso
Marketing and Development Director at eldiario.es
Alberto Benbunan
Mobile & eCommerce connoisseur. Curious about Grocery Tech.

Core project

  • Core project

    Students work together in groups, focusing on a partner company that is prepared to offer its business reality so students can implement their digitalization project in the company. During the course students incorporate the new digital knowledge they are acquiring into the business project.

    The Core Project is closely supervised by experts who meet with the student groups every 3 weeks, accompanying them and guiding the development of the project, which is presented to the business owners and a panel of professors at the end of the master's degree.

COORDINATOR AND SUPERVISORS

Luis Ferrándiz
Partner McKinsey & Co.
“Theory provides the foundation but experience in real companies provides an invaluable lesson”
Javier Poveda
Javier Poveda García-Noblejas
Internet and Business Development Manager en Direct Seguros
Cristina Chacón
Fundadora Carne Villa María
Rosa Fernández-Velilla
Directora ecommerce Bershka
Dionís Guzmán
Fundador y Director General en wöwbile!
Álvaro Romero
Digital Transformation Senior Manager en Accenture Interactive
Javier Martín
Digital Transformation Strategist at Freelance
Ana Belén Fernández Vidaurre
FMCG Senior Marketing Manager
Silvia de León
Fashion E-commerce Manager at El Corte Ingles
Isis Boet
Chief Digital Officer at Vinizius Y&R
Montse Jodar
Marketing Manager at Idilia Foods

Professional development is life-long

When you graduate, you're a MIBer… and that is just the beginning. You become part of the MIBer community, the network formed by more than 1000 digital professionals and entrepreneurs and more than 110 teachers from the MIB.

In addition, you can continue to develop your talent through our exclusive services.

Grupo de estudiantes del MIB
Career Advisor
Career Advisor We can help you define your positioning strategy in the market to increase your employability.
Job Board
Job Board You will have access to the largest digital job board in Spain with exclusive offers for our students.
_In Group
_In Group You can participate in our LinkedIn discussion group. Be part of the community!
App MIBers
MIBers App Download the App to access all the content, events, selection processes and workshops that we organize. Visit the App Store or Google Play to download the app.
ISDI Start
ISDI Start Make your innovative idea grow thanks to our support program for entrepreneurs.
ISDI Talks
MIBer Updates & ISDI Talks Training is life-long... Our lectures about the digital world will keep you up to date once you have completed your program.
Descuentos y ofertas
Discounts and Offers Offers for your everyday life from the best services in dissemination, positioning, communication, consultancy, events, etc.

#MIBers

JOIN THE COMMUNITY

Meet the new all-round professionals of the digital environment - people capable of founding a company, holding positions in digital companies or undertaking the digital transformation of a traditional company. They have practical preparation and experience, know how to work in a team and have direct contact with the best professionals of the sector.

Some companies created by MIBers

I want to be a MIBer!

There are only 3 requirements to enter the MIB: you must have degree level studies, work experience and a desire to digitalize.

1
Step 1

Form

Do you meet the requirements? Then you can send us the request for admission using the following form.

2
Step 2

Interview

We will take a look at your request for admission and, if you fit the MIBer profile, we will call you to interview you and to chat in person.

3
Step 3

Registration

To ensure your place on the master's degree, you must pay the registration fee. The letter of acceptance includes instructions on how to do this.

* Required field

Apply for admission to MIB